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Customers can be offered a loyalty card when they visit any particular coffee shop, hotel, restaurant, clothes shop, cosmetics store, drycleaners, hair salon or any other kind of shop with mass appeal. Today, almost every popular hospitality chain has some form of loyalty program for their guests or customers. While in the past, this capacity required considerable expense and investment on the part of a company, now, thanks to the advance of the Smartphone and infrastructure platforms developed for Smartphone, smaller retail outlets can benefit from a loyalty card app. Moreover, a loyalty card app is a very flexible and inexpensive way for a small retailer to maintain records and analyse his customers’ buying patterns. The loyalty card app will provide him with a wealth of information which would not have been available to him in the past, information relating to customer visits, spend, profile, etc. For consumers there are a number of benefits to loyalty card apps, such as: 1. Ease of installation. They can be downloaded from many websites or available in the Apple App Store. 2. More and more people are using Smartphones and tablets in preference to laptops. This market is forecast to grow relentlessly as the traditional PC/laptop market shrinks. 3. The loyalty card app will save all details of your purchases, and even if you lose your phone, your information may be retrieved. 4. It is all too easy to forget or lose a paper or even a plastic loyalty card. It is very frustrating when you arrive at the till of a shop where you know you already have a loyalty card and you have to ask for another. However, when you have the application on your mobile you don’t have to worry about getting rewarded. 5. You can lose a card but it’s difficult to lose a mobile because people take care of their mobiles more than any other personal possession. 6. It guarantees your transaction and you can rest assured about your rewards. For the merchant too, he can rely more on electronic rewards. 7. This application is secure from all kinds of errors and is much more user-friendly compared with other modes of transaction. 8. With the help of the loyalty card app you can gain bonus points that may be helpful in discounting other services. 9. It is very easy to use and can be customized according to your needs. A person can get a lot of reward points and all he needs to do is keep using and updating the application. Loyalty card schemes are developed with the aim of retaining existing customers and increasing their spending. Special promotions enhance the attractions of customer loyalty and may help attract new customers. Author Resource: Trever Pierceis a public relations expert and has emphasised how a loyalty card app is playing a big role in attracting and retaining customers for businesses today. He has found the loyal card app of Loyalzoo.com highly beneficial for local merchants with local customers. Grab it for free today!
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Keywords: Loyalty Card App, Loyalty Card,
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