It is perhaps because of the versatility of customized lapel pins that they are such a big hit among government agencies, non-profit organizations, corporations, small-businesses, fraternities and sororities. Following are some of the prominent uses of custom lapel pins: |
Custom made lapel pins are a cost effective way to motivate employees to work hard on a consistent basis. Pay raises and promotions in companies are scarce, selective and come by once every couple of years. Pins, on the other hand, can be passed out on a monthly basis to congratulate employees on a job well done.
Years of Service Award
Whether you are in the military, a large company or a government agency, employees like to be appreciated for their years of dedication to an organization. Custom lapel pins are a creative way to convey appreciation because they act as souvenirs that employees will remember for years to come. Sure, you can give your employee a verbal thanks and a pat on the back. The problem with that, however, is it is easily forgotten and does not leave a lasting impression.
As a marketing tool
Have you been to a convention in the past 12 months? Chances are, you were probably handed out a customized lapel pin by someone looking to promote their business. This is a good marketing strategy not just because it is cost effective but also because customized lapel pins, due to their high end jewelry like appeal, are not easily thrown aside. Most people subconsciously feel like they are holding something of intrinsic value and will at least have the courtesy to take it home with them and place it somewhere safe. It is perhaps because of this why most businesses that hand out custom pins get a better response than when they hand out business cards.
To promote a cause you believe in
Looking to get the public to rally behind a cause you deeply believe in? It is not uncommon for political campaigns to employ the use of custom made buttons, badges, challenge coins and custom made lapel pins to mobilize political support. Noticing the effectiveness, non-profit organizations have also followed suit and, to the surprise of some, employed the use of these products more effectively.
Create a sense of brotherhood
Custom lapel pins due to their custom nature, are a good way to create a stronger bond within an organization. Pins are really good for logo design and coloring scheme. It is perhaps because of this why so many fraternal organizations employ their use and create them for their members.
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