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But before we dive into this, let s look at the ad itself , shall we? At first glance, it s brutal. The spot, labeled Steel, focuses on a Kansas City, Mo.,specialty metals firm that Bain acquired in 1993. The company, GSTSteel, eventually filed for bankruptcy in 2001. Most of the two-minute ad is taken up with the personal tales ofveteran GST steelworkers. They accuse Bain of vacuuming as muchcash out of the firm as it could, then leaving the company fordead. It was like a vampire. They came in and sucked the life out ofus," says 31-year steelworker Jack Cobb in the Obama spot. The ad accuses Bain of closing the company pension plan and seekingthe elimination of retiree life and health insurance. Those guys were all rich. They all had more money than they llever spend. But they didn t have the money to take care of thepeople who made the money for them, says 30-year company veteranJoe Soptic in the ad. Ouch. The main point of this, in political terms, is obvious: TheObama campaign is trying to define Romney to crucial segments ofthe US voting population, as early as it can. The Steel spot is set to run in five swing states over the nextfew weeks. The underlying message is that Romney is not asuccessful businessman who knows how to create jobs, but someonefor voters to be afraid of, a rich guy who cares little about theprospects of the little people. The message of Obama s ad attacking Bain couldn t be clearer.Romney = middle class insecurity, tweeted liberal blogger GregSargent of the Washington Post on Monday. Will voters buy it? Some may. The spot plays into powerfulstereotypes of US capitalism, after all. The Gingrich and Perryattacks on Romney s business record were targeted in only a fewstates, for a limited period. Much of the nation may be unaware ofBain Capital s record, and the fact that Romney has spent much ofhis business career in venture capital. But we ll note that Obama has had trouble attracting white,lower-middle-class voters, who are precisely the sort who wouldpresumably feel most threatened by Gordon Gekko-style corporateraiding. Plus, the ad elides some facts: Romney left Bain shortly after itacquired GST Steel, though he continued to receive profits fromBain payouts. He wasn t around when GST went under. Also, it wasan era when cheap foreign imports were hitting US steel firms hard,in general. It s not clear whether GST would have survived in anycase. And some conservatives say the Obama team rolled out this line ofattack too early. It gives the Romney camp plenty of time torespond prior to November. And while it s a natural attack on the One Percent for TeamObama, it highlights Romney s business experience and economicacumen at the expense of their own man, writes Ed Morrissey on the conservative Hot Air website. The e-commerce company in China offers quality products such as Wool Blend Carpet Manufacturer , Wool Nylon Carpet, and more. For more , please visit Cut Pile Carpet today!
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