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Can you make an outstanding accounting firm? by rich scott
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Can you make an outstanding accounting firm? |
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Finance & Investment
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Is your business accountant unique? You should have asked yourself this question a long time ago. Are your clients, and your partners alright with this? Or are you trying to sabotage yourself, and giving the competitors the upper hand here? These questions were not meant to scare you, nor to lay the judgment on you. A scientific study concluded that a staggering numbers of clients do not find their accounting firms Sydney based unique. I am mentioning Sydney as a case study, because it is the city that showed the biggest number of clients that would not or could not consider their accounting firms unique. You may wonder why I am mentioning the word “unique” on a regular basis. In fact, it is pretty difficult to differentiate between the medical accountant, doctor accountant, dentist accountant, construction accountant, or even the SMSF accountant. Why is that? Because money and calculations are all the same everywhere you go, and no matter what you do, you will pretty much gain the same results (that is, if you work with a respectable firm). As seen here, uniqueness does not do that much benefit in a world where calculations are still calculations. With that out of the way, accounting firms need to understand that they must not strive to be unique; rather, what they can do to stand out from the other firms. What services, what discounts, what prices one can come up with in order to keep its customers satisfied. As the study demonstrated, the questioned clients answered that they declared themselves satisfied with all the firms they are conducting business with. When, however, asked what is the thing that they liked the most from their favorite firms was the fact that customers and clients are more likely to be in demand for your services again and again if you pay attention to his or hers information. In other words, you don’t have just another registry; you have the registry of Mr. Smith. That way, since you are a favorite company according to the interviewees, you sure have some extra qualities on your behalf. By adding a demonstration of affection for your customers, you are much more likely to establish a firm grip on their finances. To draw an analogy away from the accounting firms, there are without any doubts some shops or other companies that specialize in the same products. You as a free consumer might shop at all the different shops. You might even say you are satisfied with all three products. But when asked which store or brand comes first, you would be surprised by the variety of the responses, for in the end; everyone has a favorite store that is closest to their hearts. To know more info about Accounting Firms Sydney and SMSF accountant at Duncandovico.com.au and to view original article source click here.
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