With mobile phones leading the markets and increasing number of smart phone users, companies need to design websites for mobile markets in order to stay in the competition and emerge as winners. Web designers need to understand the users before actually starting with the process of web development. The user is mobile and his expectations are very different from a user who is browsing the site on a desktop so that a perfect mobile website can be designed. |
To make sure that the mobile website offers a pleasant and convenient user experience and also promises enough opportunities to grow, here are some important points which need to be kept in mind while designing a website for the mobile market.
Simplicity is the key Always remember that the interface is smaller and space is less and it has to be used wisely and optimally. So it is very important to make browsing simple and enjoyable. If you are planning a mobile site for an eCommerce venture, so you need to keep all the steps starting from entry to the final purchase, very simple and sorted so that the user doesn’t find it a hassle to shop.
Streamlined site layout
Mobile web pages are slow to load. Hence make sure that you have a limited number of web pages and the layout of the site is organized for making browsing simple, intuitive and easy. Cluttered pages with ample options end up confusing the user and interfere with their experience.
Use white spaces effectively To make sure that your limited space deals has the most easily readable content; it is important to use the white spaces intelligently so that it can highlight the important content effectively and the web pages do not look too messy or loaded with information.
Coordinate with your standard website by using same brand elements Make sure that there is coordination between your mobile site and standard web pages by using the same brand elements as on the latter so that you can leverage the benefits of your brand on your mobile web pages effectively.
Keep the text entry to a minimum Using the Smartphone keyboard is a tough task because of its small size. Make sure you incorporate other options like checklists and drop down menus to avoid data entry and making it easier for users to enjoy your site without troubling them much.
No pop-ups please Issues like slow load time and difficult navigation across various web pages make the mobile browsing tiring and frustrating. Hence it is very important to ensure that there are no pop-ups to distract and interfere with the users actually search. Keeping in mind all these points promise more rewarding mobile websites.
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