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Are you looking to make it in the radio industry? While there are many radio shows out there, Jesus Zeus Salas knows what it takes to create a radio show that is successful. Jesus Zeus Salas is the Executive Vice President of Programming at Spanish Broadcasting Systems (SBS). Having worked in the radio industry since 1992, Jesus Zeus Salas understands the ins and outs of the industry, especially the components of a successful radio show. With this advice from Jesus Zeus Salas, you can make your radio show into a success. Create a Unique Personality The first step to hosting a successful radio show is to create a unique personality. As Jesus Zeus Salas knows, a radio show is only as good as its host. As a host, you will need to create a persona for yourself that is recognizable and memorable, leading your audience to continue to tune in not only for the music you play but also for the commentary you provide. Jesus Zeus Salas suggests that any beginner radio host start out by listening to successful radio personalities. Target Your Demographic As someone who oversees radio stations that target the Hispanic population, Jesus Zeus Salas knows the importance of gearing your radio show toward your demographic. Any radio show has a specific demographic that it markets to, and the key to success is ensuring that the content of your show aligns with the interests of that demographic. Jesus Zeus Salas suggests that to become successful, you learn more about your target demographic and carefully plan the focus of each of your shows. Be in the Know Another important aspect of your radio show will be discussing current events in the entertainment industry. Jesus Zeus Salas stresses that for a radio show to be successful, it is imperative that the host always be up to date on relevant news and information. Knowing this information and having it ready for callers, guests, etc. will be key to your success. Have a Backup Plan Finally, to have a successful radio show, it is important that you always have a backup plan. Whether a guest fails to show or some other hiccup occurs at the station, there are times when you will need to change your show at the last second. Jesus Zeus Salas states that as long as you always have a backup plan, you will never lose listeners due to unforeseen circumstances. To find out more on creating a successful radio show, visit these links: http://beverlymahone.com/what-makes-a-good-radio-host/
http://voices.yahoo.com/how-plan-good-radio-show-1304117.html?cat=31
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