Business signs are right outside your place of business to help your potential clients to identify your up and coming business. This is great for a customer who is searching for you, specifically, or one who may notice you only to remember for the future reference.
It's a good idea to let people know who you are and what you do! The business signs you choose should be something that will be attractive, informative, and good-looking. Something that is fresh, ideally with a few splashes of color, easy to discern graphics, easy to interpret script. The material you choose is up to you, depending on the nature of your business.
Not only does a business sign say what you are selling, it tells a lot about who you are. Choose carefully the image that matches your store - or better yet, choose a sign that gives you something to aspire towards!
Types of Signage to Put Up
Large and small companies have different images, and different clientele. Consider the following - bold, metal signs. Custom office signs with the company logo shape and design. Back-lighted signs for an incredible impression, especially at night. A monogrammed logo. Bronze plaques. Architectural signage. Shiny reflective metal signage which catches the sun's rays. Etched glass signage with a deep colored background.
Signs can be lit from within or without. These business signs are great for day to evening visibility. They are well made to show the public that you are a serious firm.
Memorial style plaques are also a good choice with a stone type border edge. These block style business signs may look massive but they can be surprisingly affordable and very durable. Although they look a little like a headstone, they often preface a large building complex with various business offices and more than one building. Short to the ground, they can be seen at eye level when you open your window - clearly visible without leaving the drivers' seat.
It's a good idea to place inside your office at least one lobby sign and a directory sign on each floor of your building. They show where each business can be found within a larger complex of offices. These are as equally important as outdoor signage so that clients don't lose patience trying to find you and take their business elsewhere. There is nothing worse than an irate customer. Customers vote for their favorite businesses with dollars. If they are unhappy with the way you treat them, they will take their business elsewhere as a way of saying "You lost. That is the way it is in the business world!
If you are looking for something resembling homemade, simpler and down to earth, there are plenty of home crafted designs that can look both handsome and functional. For example, a metal sign is well suited for just about any business - be it supermarket, interior design salon or even a dairy farm. Although metal lends itself to a blue-collar industry or even computer related fields, it would certainly be right at home at an auto mechanic workplace.
Types of Sign Materials
Metal is one of those materials that can be well camouflaged well. Your business signs may have a clear glass or plastic surface but the actual sign within it is made of metal! Electric lights show the graphics so that the inside material is not so easily determined.
Wooden business signs might be a great choice for a sole proprietorship, be it accounting firm, crafts boutique or down home juice bar. There are no set rules in this business. The best business sign of all is the one outside your door which helps your clients find you. Determine which style you like the best and chose a design which appeals to your senses. Durability and visibility are also important, as well as a sign manufacturer who knows the business and will stand behind the work, providing 100% satisfaction.
If you want to check out more about the different types of business signs, be it made from plastic, wood, or metal, visit here.
ABOUT THE AUTHOR/b>
Barry K. Brown has been in the Sign, Banner, Decal and Display Business for over 20 years. It isn't what he thought he'd do with his life, but he says he knows too much now to do anything else! He has been marketing these products online since 1998, and the company he was general manager of in 1998 was the first sign company to be listed on Yahoo!