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Driven by the famous Carrera Panamericana, border-to-border sports car racing event on open roads in Mexico similar to the Mille Miglia and Targa Florio in Italy, the company, Carrera was born. Founded by Wilhelm Anger in 1956, Carrera’s primary inspiration was racing events. With its competitive and challenging attitude, the company tries to imbibe the vibrant, young and energetic preferences of the youth. Carrera manufactures a line of sports accessories like sunglasses, sports glasses, ski goggles and helmets. With constant efforts to innovate and improve the quality of its products, Carrera strives to satisfy the customers with its advancement of technologies and strategies. Highly inspired by the idea of race, it aims to create a high and unmatchable standard for itself. To improvise on its products, the company collaborates with athletes to find out their needs and requirements and create product range according to the same. In 1964, Carrera began using its patented material, optyl for its sunglasses. Its featherlight weight as compared to other thermoplastic materials along with hardness, contributes to the wearer’s delight. 1970 and 1974 witnessed first ski goggles and interchangeable lenses respectively. A new range of sports glasses was introduced in the year 1977 followed by a line of sunglasses, Carrera Porsche Design Sunglasses of folding glasses with interchangeable lenses. With modernisation seeping in, 1986 was marked by two new lines of sunglasses - Boeing and Sunjet. As the years passed, with the constant motivation to come out with newer advancements, high quality of frames was introduced. 2008 saw the emergence of new styles in terms of the collections of Champion Endurance and Safari. Thereafter, optical glasses were introduced which were at par with the stylish sunglasses. With the inspiration to soar higher, Carrera introduced the series of Carrera 600 which were made of optyl and designed with distinct features such as bone temple to give you a good support. You can get a wide variety of sunglasses under the lines of Carrera Icons, Carrera Muses, Carrera Craze and Carrera Active. The Carrera sunglasses Icons are exclusive range of sunglasses inspired by the yesteryears’ trends. Keeping in mind the vintage collection of stylish eyewears, these models are created straight from Carrera’s archive in Calalzo di Cadore, Italy. This range consists of audacious styles, pristine design pieces that represent originality and high quality of craftsmanship. This range takes care of individualistic needs and offers you the perfect pair of sunglasses. The Carrera Muses range is a perfect blend of heritage and fashion. Inspired by the bold styles of the Carrera Icons, this range is incorporated with latest designs that not only match the current fashion trends, but also sets them. These are made of innovative materials along with cutting-edge frames, giving them a classy and chic look. Carrera Craze focuses on the youth with its contemporary designs and bold colours. Made of lighter materials, this range of sunglasses pave way for a peppy and fashionable style statement. Team these perfect accessories with a smart outfit and you are ready to go. Designed with high utility and eye-catchy designs, this range is suitable for the 21st century Gen Y. The Carrera Active range caters to the go-getting attitude of the people. These sunglasses are designed with Piston spring hinge, polarized lenses, and are extremely comfortable, which makes them perfect for an outdoor activity. Get a pair of Carrera Sunglass and set new trends among your peers.
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