Custom web designing is a technique of adopting ideas from different sites and hiring templates to make your website unique. But in reality it lacks originality. There are some drawbacks of this process for which, today, the craze for the custom designed website are decreasing. |
Web designing is not a very easy job as it seems. It requires various skills and disciplines for the manufacture and maintenance of the websites. In custom website designing, you have the full freedom of designing the website using different codes and programing languages or using a pre-designed template based program, usually with drag and cut-paste functions or you can also hire a company who can give you their customized templates to use. It is useful because the layout is made adjustable to different mediums like computer and mobiles.
The personalization of the websites makes it exceptional and with the touch of the professional expertise of a website designing firm, it becomes search engine friendly. But, if you look a little deep, most of the websites who are offering custom web design are missing creativity as they are actually using a bunch of pre-designed web templates after modifying it a little, such as putting the emblem, amendment of the background color and shifting certain links. Therefore, it is not fully modified, but is assembled. Recently the demand of customized website designing is decreasing due to certain facts. They are as follows-
Designing lose importance
Clients have the freedom to choose from a variety of options to design the website according to their requirement. They can personalize the way they want it. So, the web developers lose interest in designing it, because they know their work will be ruined by the customers’ interference.
Users are less interested in ‘custom’
What matters to the users is the content and the service provided by the website. Most of the users don’t bother much about the design or customizing it. Most of them prefer ordinary, understandable and easy-to-use website.
Templates are more attractive!
Now-a-days, due to the advancement of the technology and the professionalism of the experienced web designers templates and themes have become more awesome than before. This quality is attracting the customers more than the customized websites. These templates are quite responsive and are already coded and also built on common CMS platforms which help them to provide updates.
The risk of losing the opportunity cost
Opportunity cost is the loss of potential profits by choosing one alternative over another. Designing a customized website requires time. There are so many parameters to make it and presenting it to the clients. So, there is always a risk of launching in on time. In this market of tough competition, when one company is in the process of designing their website in the beautiful way, other companies may have already launched their websites which have attracted the customers and thus opportunity cost is wasted in customized website designing business.
By overcoming these points, you can design your customized website more valuable.
Leon Grant has performed a series of interview with different customized website designing companies around the world. According to him it’s quite important to follow these important aspects while designing your esteemed website.
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