When it comes to getting ahead in the world of video, it is important to have great production values. There are so many people making all kinds of video that production value is the key to getting noticed. While not everyone can afford to own a production studio in NYC with a green screen and a staff on hand, there are ways to get production values that is far above what many would expect from a small budget. Video Camera There are cameras that can shoot in 4K and the price of those cameras is falling dramatically. Some are so good that news companies are using them because of their size, price, and durability. Gone are the days of needing a huge camera. Getting a small camera with 4K capability will help increase your production values. Don't Drop the Mic Many videos overlook the sound aspect of their videos. However, sound quality is important in a video. Getting a microphone that hooks right into the camera or having a sound system that syncs with the picture will do wonders for video production quality. Throw in some creative commons music to create the right mood, and it is amazing what kind of video quality can be created. Renting a Studio Those who cannot afford to outfit a studio can still rent a production studio in NYC. These studios provide experienced cameramen and all of the professional equipment that good video production value requires. Whether it is for an infomercial or a YouTube channel, there is no longer an excuse for poor videos. All it takes to make a great video is a small budget to rent a studio for a couple of hours, and the resulting production values should help the video get noticed amidst everything else that is produced for TV, the movies, and the Internet.
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