SpyCrushers rep explains the spy camera company’s successes using Pinterest as a sales and marketing tool.
Recently during a company press conference for spy camera online retailer, SpyCrushers, Ryan Anderson, President of SpyCrushers spoke to a group of attendees regarding his company’s successful sales strategy using Pinterest.
“We have just tapped the surface of what we feel Pinterest can do in heightening our branding awareness, driving sales and marketing & promotion,” said Anderson.
Pinterest , according to the search return result when Googled, is a social network that allows users to visually share, and discover new interests by posting, known as 'pinning' on Pinterest, images or videos to their own or others' boards, i.e. a collection of 'pins,' usually with a common theme, and browsing what other users have pinned.
There are millions, perhaps hundreds of millions of company or corporation based sales and marketing images and videos pinned on Pinterest. So, how does one stand out and separate themselves from the rest of the crowd? SpyCrushers believes they have the formula on how to do just that and make money while doing it.
“Although I can’t share step by step details of how and what we do regarding Pinterest, I can tell you that it is all about building an audience of super fans,” Anderson explained.
According to Anderson, SpyCrushers first started with their spy pen cameras, including their 1080p HD spy pen which is their Pinterest page best seller, and then moved into other spy camera products, namely their smoke detector hidden camera and their car keychain spy camera
“The key is to use each board as a story board,” said Anderson. “Every pin on inside every board has a purpose and pushes the story forward. Think of each board as book or a TV series where each page or episode builds of the last and pushes the storyline forward,” Anderson continued.
According to Anderson, each pin has a product link that leads either to their SpyCrushers website or straight to Amazon. Both sites allow the shopper the opportunity to buy whatever he or she clicked on inside the Pinterest pin.
Amazon shoppers can locate SpyCrushers spy camera products when using the search term spycrushers inside any open search bar found on any Amazon webpage. Pinterest visitors can find SpyCrushers boards and pins when entering spycrushers inside any open search bar on Pinterest.
SpyCrushers brand and line of products are owned and operated by Crushers Inc. Crushers, Inc. is a manufacturer and retailer of consumer goods and electronics.
Address: Geneva, IL