The reel is a new Instagram feature that allows you to add a short in your Instagram profile. The time limit of a single reel video is not more than a couple of minutes. This feature is really useful if you want to share a piece of small information quickly.
Posts are a single image and IGTV is for long videos and that makes reel perfect for grabbing attention and engagements in a short period of time. So, if you want to make commercial ads on reel here are some tips that you must follow:
1. Use the trending hashtags:
If you do proper research you can get the best trending hashtags suitable for your reel. Make sure all the hashtags you use are real hashtags and not shadow banned. If you use too many hashtags and most of them and shadow-banned than your reel will not reach too many people and you will not get the expected views.
Make sure you use limited hashtags and all the hashtags should be related to your niche. Your engagement will only grow when you use the right videos for an interested audience. You cannot use travel hashtags for cloths and cooking videos, this will lead you nowhere.
2. Content is king:
Your content should be attractive at first so that you grab the attention of people, for that you can make reel on comedy, action, or creative genre. Once you grab the attention of your audience make sure they stay at the page and watch more similar stuff. The quality of your content will decide the engagement of your audience.
To make people engage in your content try to make it on trending topics and make it entertaining. Now there is a wide scope of entertainment reels, you can add a song, create suspense, make them think
, give a message, add sarcasm but just make it entertaining.
3. Tag to famous and related accounts
Ever happened with you that your casual comment got many likes, or you got random followers? This is the range of social media, there are lots of people who daily watch the content of famous Instagram accounts. If you keep tagging or comment on some popular yet related accounts you can grab their audience towards your account.
This is called smart marketing; you will get followers and reach not by competing with your competitors but by attracting their audience.
4. Target the specific audience
One vital thing to keep in mind is that you cannot please all types of audience with your content. So, try to focus on a specific audience. The more specific you are the more long-lasting engagements you gain.
People will follow and share your reels only when they find it entertaining or valuable so, firstly know your audience and then give them what they are looking for.
Commercial videos are useful only if they are reached towards a large number of people. If you follow the above tips and tricks you will surely gain a lot of audience for your commercial videos on reels.
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