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Are commercial ads targeting parents or kids? by Pushpa Srivastava





Are commercial ads targeting parents or kids? by
Article Posted: 10/28/2020
Article Views: 112
Articles Written: 36
Word Count: 502
Article Votes: 0
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Are commercial ads targeting parents or kids?


 
Advertising
In every relation, love and intimacy are two words to remember. You may remember a lot of relationships in this but parents and children are considered to be very close relatives. There was nothing but pure love in this relationship, every parent wanted to give him all the happiness in the world for their children.

As a child, all the pampering of the child is provided by the parents and they try to give him everything. Many companies take advantage of the fact that children bring their parents all the items such as clothes, toys, chocolates, and many other things for which they are working day and night. There are many companies in the market that have grown their businesses on just this little kid. The company generally divides children into three age groups in which children between the ages of 3 and 5 are called very young children.

Then we usually call them 5 to 10-year-olds. Then we usually call them 5 to 10-year-olds, we can call them middle-age children and these children have a little bit of knowledge but not so much, and a last group is a group of 10 to 15-year-olds. They will be able to make their own little decisions.

Now your question will be exactly who these TV commercial ads production are for, who exactly they are for children, and why their parents. There are many different strategies for children of all ages that we will now explain through this article.

For this, you have to analyze each age group properly. The answer will be different according to each age group. If you hold the young age group, you will understand that if you put the ad of the products that are for the group today as a child target audience, you will no doubt fail. You have to have a plan for this, you have to think about it very carefully, now you say if the kids are going to see this ad, the answer is no. All you have to do for children in this age group is to have their parents in front of you as a target audience.

This is the right way to increase your consumption by focusing on your parents and creating ads that will appeal to them.
   
The second age group is 5 to 10 years old. These children have a habit of watching a little TV or have little understanding. In this age group, you can plan your marketing as a target audience. You can target both the parent and the child. At this age the child is more stubborn, they want something, in the end, the parents get cured and they get the thing. Because at this age the child watches TV and your TV commercial ad pops up, then he likes it and tends to take your product.


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