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PC market new rules of survival: refinement positioning or death by hoths lin





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PC market new rules of survival: refinement positioning or death by
Article Posted: 07/01/2013
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Articles Written: 79
Word Count: 1075
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PC market new rules of survival: refinement positioning or death


 
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Although the decline of traditional PC market review never stopped, but Samsung and Lenovo is clearly not so pessimistic. In the last week, the two tech giants from Asia coincidentally released a number of new products, many of them quite bright for Windows 8 models. But really not impressive number of products, but their diversity: they generally have a hybrid design that is also extremely the tablet, are equipped with a touch screen, and even started to introduce the concept of the dual system. If the PC market is dying, then the manufacturer, the best way is to innovate. Well-known technology media pcworld commented in a recent article, pointing out that the new rules of survival lies in PC products refined product positioning, through mobile Internet features of Windows 8 and Intel Haswell processors to inject new vitality.

The new processor, new operating systems, new hope

Research firm IDC chief research officer Crawford del Prete said that Samsung and Lenovo's recent new action, basically represent the new rules of survival of the PC market, which is an important part of the rapid introduction of Haswell processor equipped with Windows 8 products.

Haswell is Intel's fourth-generation Core Duo processor, code, and its place not only in the revolutionary performance improvements, more from the lower power consumption and extend battery life, Apple's latest version of the Macbook Air, has already proved this point. Meanwhile, Haswell also brought a new ultra-pole of this standard, the body thinness put forward new requirements, the touch screen has become the standard, can better play features of Windows 8 system.

Broadcast to Tencent microblogging

The arrival of Windows 8.1, it may lead to greater demand for new computers.

In addition, Windows 8.1 system is also coming on the PC market also has a more positive impact. On the one hand, it continues the touch operation, the characteristics of mobile Internet applications, and to restore the traditional Windows Start menu, so dissatisfied with Windows 8 before the old users also have reason to upgrade, to a certain extent, the PC market will lead to more many new purchasing needs.

Touch screen will have a wider price range

The touch screen is one of last year's Windows 8 product innovation, and in this year, there will be more equipped with touch-screen PC products began, product positioning will be further refined. Samsung has just released Ativ Book 9 is a new ultra-pole of this, but did not announced the price and launch date. But it is in the configuration of some of the highlights undoubtedly represents the development trend of 13.3 inches 3200 * 1800 pixels, ultra-high resolution touchscreen stunning, body thickness of less than 12 mm, weighs only 1.38 kg. Meanwhile, Samsung said the aircraft's endurance capacity will reach 12 hours. The emergence of these super this will undoubtedly increase the charm of the Windows product, at least not inferior to the super-high-definition display with Apple Macbook Pro and Google Chromebook Pixe.

Broadcast to Tencent microblogging

Upgraded Ativ Book 9 equipped with an incredibly high resolution touchscreen

Of course, it is conceivable to get Samsung Ativ Book 9 of the final price will not be cheap, it represents a high-end touch screen notebook positioning; while Lenovo IdeaPad S210 appearance presages more low-end notebook will gradually add touch screen, allowing users to a more affordable price to enjoy the fun of the touch screen.

Tablets and hybrid designs products will continue to force

Tablets and hybrid designs products will continue to be fertile ground for innovation Windows 8 computers. Lenovo's latest release of MIIX tablet, using the Intel Atom dual-core processor and has a 10.1-inch 1366 x 768 pixel touch screen, you can achieve 10 hours of use. The bright spot is that its design can be equipped with a keyboard protector, to achieve close to the notebook experience.

Broadcast to Tencent microblogging

MIIX Tablet Lenovo Support Keyboard Cover Accessories

Samsung also will own the advantages of resources into a new Windows 8 products. The latest Ativ Tab 3 has a 10.1-inch screen, compared to the Apple iPad is thinner and lighter, and supports S Pen pen pressure, once again challenged the iPad.

Broadcast to Tencent microblogging

Samsung Ativ Tab 3 with ultra-thin body design

Hares and Android

Prior to the 2013 Computex Taipei, Acer unveiled a large size of the Android powered PC, seems to presage Android dominate the mobile smart devices in the market, but also will enter the desktop computer market, to challenge the monopoly of Windows PC's for many years .

Broadcast to Tencent microblogging

Acer introduced the large size of Andr?? Oid PC

For some firms, converged to add interesting. Such as the use of the hybrid design of the Samsung Ativ Q, also equipped with a Windows 8 and Android systems, it is hard to tell "innovation" or "weird", which previously ASUS also released similar products. Well-known analyst Moorhead this analysis: "This shows that PC manufacturers are still a work in progress, looking for ways to reverse the PC sales, because most of the manufacturers are aware of: Windows 8 the lack of suitable applications."

Broadcast to Tencent microblogging

Samsung Ativ Q is a support Windows 8 and Android hybrid design computer

Forrester Research vice president and principal analyst at JP Gownder is that, Android does not become the first choice for users replace the Windows desktop, the Samsung Ativ Q such products only to increase the selling point, in essence, the user base is still on the office, Entertainment have higher expectations of the user.

Windows PC will become more interesting

No one knows whether these new Windows PC has more than one year in the market vitality, but it is certain that, Windows PC products gradually become more interesting, PC manufacturers will not give up innovation.

"Windows PC and tablet computer manufacturers with Windows 8 and 8.1 system is still in a period of adjustment," NPD Group, said Stephen Baker, vice president. "They do not know what kind of form, function and price combination will get the best products and the best sales performance." While analysts Moorhead sees the new Windows 8 products market opportunities: "These new products will undoubtedly replace the previous higher price, design immature older models. "

If nothing else, after a period of time will appear a lot more interesting Windows product, users will have a richer choice, which is what the PC market is urgently needed. Samsung P50 Series Battery

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