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The Growth of Online Retailers Different people have unique preferences on the products when they shop. Most boys love anime, a techie guy would love a high-end computer, while a teenager girl wants a dress. If you are going into the mall, it would take hours and hours to find what you are going to look for. But thanks to the growing field of online retailers; we can now save time from the long lines in the mall. Before the internet was born, people shopped in their local stores. Shopper’s best friend is a shopping cart. When online shopping became available, people can conveniently shop anywhere in the world in just a click. But the security feature on online shops got tougher as patronage from internet users increases. Certain threats can be prevented with the help of Large IT solutions companies like Doppler Internet who creates systems that help in making secured shopping made available for individuals. Secure Shopping One of the things a customer look in a website is the security features. They are afraid to do their shopping because there are fake websites, offering fake products to customers. These fake products are priced 50 percent lower than the original price to attract customers to come and get it. Hackers would get credit card information of the individual and use it for his own. Due to the scams in the internet, a customer would purchase a product from a trusted company providing quality products. In result, companies such as Amazon.com Inc gained a very high trust rate from customers because they offer secured shopping. If your business wants to have an online retail store, the first thing you need to do is to look for a system that will enable you to have online shopping cart for your customers. Example: If a customer would like to purchase from Doppler internet, he needs to see the products on their website, and then make a call to the company to order the product. But using a systematized paying system, the customer would buy the product directly without talking to the representative. But the problem is the security of the transaction. We cannot deny the fact that some representatives are tempted to do wrong. But using a secured systematized shopping system offered by Doppler Internet can help in reducing your labor cost. And it will help you gain trust from your customer while eliminating the need for Additional Sales Staff. Online Retailing Spear headers Large corporations in the United States have seen the possibility of digital invasion to our lives. Companies like Apple Inc. and AT&T are some of the companies that received lots of sale from doing their own sales on their websites. We are all aware of what Appstore and iTunes are. Steve Jobs, the former CEO and Chairman of Apple INC received large positive feedback on their latest products, after they released it online. Instead of releasing the applications VIA CD or storage cards, they have released it via Digital Download; enabling the customer to find what application they like, then purchase it directly on their mobile phones using their wiFi connection. Digital albums are also sold by Apple Inc. They became one of the pioneers in online retailer of music, games, and applications related to the products they are vending. Logistics and Shipping The growth of online retailing helped in reviving the mailing and logistics companies. Most online products can now be delivered straight to your door with the help of logistic companies. This benefits the buyer, the retailer, and the logistics company. All a customer needs to do is to purchase the product, pay the shipping, and then the next thing you know; the product is waiting at your door. The online growth also contributed on the birth of new shipping companies handling cheaper materials compared with traditional shipping companies. The stiff competition on the shipping companies also contributed to the cheaper shipping costs around the whole world. Possible growth of Online Retailing Many analysts have foreseen that the online shopping would dominate the market for the next five years. The world of online buying encouraged everyone to stay at their home and enjoy the luxury of shopping without the long lines. According to the research of IBIS world, they forecast 8.6% per year increase in online revenues. But for small companies, it is never too late to grow. You can ask your web designer if they are offering systematized retailing tool installed for their website. This eliminates the need for customers to negotiate with the price, as well as cutting the cost for telemarketers. A company like Doppler Internet may help you if you are looking for automated retailing solutions for your online business.
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