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A media education in Centennial College’s Entertainment and Media Systems Design offers a hybrid approach that looks at the design, production and management of innovative media products. This includes application development and content creation for wireless devices, interactive museum and retail installations, digital signage systems and networks. As such, students are cross-trained to lead collaborative teams of technologists and media producers to new applications and products for the media marketplace. Centennial College’s approach to teaching students Entertainment and Media Systems Design is project-based and includes coaching and consultation from experienced faculty members to develop students’ ability to assess, develop, manage and execute a media technology project from prototype. Here is a look at some of the specific courses that get students the know-how they need to succeed once they obtain their Ontario College Graduate Certificate. Introduction to Media Engineering: To understand the merged field of media engineering design, students get an overview of the progression of media technology, from the creation of the printing press to the parallel advances in media communications and culture with technology development. Production 1: Video Production & Sound Design/ Production 2: Physical Computing: Some courses are presented in two parts, such as Production. In semester one, students learn the best practices of video producers, editors and audio designers in the creation of digital media productions. They are then able to, among other things, read, interpret and create essential design documents for video, audio and interactive media; assemble a short video production using the Final Cut Studio suite; and demonstrate the layering of effects and motion graphics as well as the treatment and synchronization of music and audio effects. The second semester production course focuses on the rapidly growing field of interactive technologies for public environments, including retail, museum and expo exhibits, large scale video installations and digital sign age. Design 1: Visual Design/ Design 2: Design for Web and Mobile Devices: The Visual Design part of this two-part course introduces students, in a hands-on way, to the basic principles of visual design in two and three-dimensional media and the software tools used for digital design, imaging and reproduction. The second part, meanwhile, sees students explore the theories and models of successful interactive design for media, from web pages and instructional media to cell phones and public installations. Content Management: Major systems of content management for the collection and dissemination of information within organizations, and the management of editorial content for digital publishing enterprises are studied. As a result, students become familiar with features of the most common systems, organizing content for these systems and integrating content from these systems into web and wireless publishing vehicles. As a result of the know-how they gain through Centennial’s media studies courses, students are hired by publishers, media producers and technology developers for a wide range of positions that include: project coordinator, digital media production, interactive technical producer, exhibit designer, producer of digital signage networks content, user experience designer and software programmer of embedded systems.
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