Do you own a Joomla-based website with poor conversion rates? Then you need to learn what a dynamic keyword insertion plugin is and how it can solve you website conversion problems. And before you get the wrong idea, the "conversions" that will be tackled in this article pertain to marketing results and not to website design. So, that clarified and aside, let's move on. Be ready to learn about dynamic keyword insertion for Joomla. |
First of all, what makes Joomla special? Some marketers say that Joomla enables them to create beautiful websites. They praise it for flexibility. However, the major problem too is that while programmers are knowledgeable in coding it, typical marketers are not. That's why you need to automate certain processes – so you can avoid destroying the beautiful layout of your website. You also don't want to ruin the codes on the backend because that will cause you costly glitches. That's where a dynamic keyword insertion plugin comes into the picture.
As mentioned earlier, what we mean in this article is the concept of marketing conversion and not website design. Conversion, basically is a measurable action taken by the visitor or the traffic received by your site. For example, a subscriber who opts into your web form can be counted as one opt-in conversion. And when you need conversions, you can use dynamic keyword insertion for Joomla.
Many Joomla site owners understand the value of dynamically changing keywords. But the reason they won't implement it on their sites, particularly on their landing pages, is because of the fear of doing something wrong with the codes. If you're in this situation, be sure to get help from a programmer or a consultant. Don't let your conversion rates suffer. Your other option would be to use a dynamic keyword insertion plugin.
Such plugin or program will enable you to attract more "laser targeted" prospects. Because when your landing pages are filled with dynamic keywords, they become more relevant to visitors. Visitors trust relevant websites. The dynamic keyword insertion plugin replaces the displayed content on your site, depending on the keywords that brought the visitor there.
To explain this further, let's say you own a website that teaches "yoga in California." If a visitor searches for "yoga in los angeles ca" and lands on your site, the plugin can replace your content to "Yoga in Los Angeles CA" from "yoga in California." This small shift makes your site more powerful in getting visitors' trust and also in persuading them to take action – to enter their email, buy your e-book, or whatever conversion you want.
Kirsten Miller Affiliate Marketing Consultant Dynamic Keyword Insertion
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