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| Articles by Lea Grossman |
1. Why retailers use of price comparison software is changing how customers shop
October 17, 2013
Why retailers use of price comparison software is changing how customers shop
Gone are the days when retailers simply used price comparison software to help them optimize their profits and beat their competitor’s prices. Today, online price comparisons are done while customers sti...
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2. Why pricing strategies are changing futures for online retailers
October 17, 2013
Why pricing strategies are changing futures for online retailers
Thirty years ago, retailers didn’t rely on computer software to help tweak their pricing strategies, show them how to get optimum profit maximization out of key products they were selling, or track customers’ purchas...
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3. Why "show rooming" and online retailers are hurting smaller stores profit maximization
September 27, 2013
Why “show rooming” and online retailers are hurting smaller stores profit maximization
It used to be that customers might compare brands, but in recent days, most of the time customers bought a brand, such as a Schwan, based solely on the brand’s good reputation. Today, shoppers wa...
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4. Why is online competitive intelligence more important than ever
September 27, 2013
Why “show rooming” and online retailers are hurting smaller stores profit maximization
It used to be that customers might compare brands, but in recent days, most of the time customers bought a brand, such as a Schwan, based solely on the brand’s good reputation. Today, shoppers wa...
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5. Why competitive, sustainable pricing may aid retailers with pricing optimization
September 04, 2013
What ways can retailers increase profit maximization while also practicing pricing optimization? One of the reasons market retailers have been slow to explore and perhaps start profit maximization has been the up-rise in the eco-friendly “green” market. Now more than ever, retailers are beginning to...
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6. How retailers are using online competitive intelligence to get to top of search results
September 04, 2013
You may be used to prices changing, but not quite as often as they do now. Retailers are fighting each other to have the best prices down to the penny, while frequently monitoring online price comparisons between competitors. In an effort to remain on top in search engine results, retailers are usin...
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7. Businesses have an advantage with pricing software for full pricing optimization
July 31, 2013
Businesses have an advantage with pricing software for full pricing optimization
Why buy pricing software? It makes more sense to ask yourself how you can afford not to, with software that’s sole purpose is profit maximization and pricing optimization. Today’s business owners need...
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8. Why online competitive intelligence is key for pricing strategies
July 31, 2013
Why online competitive intelligence is key for pricing strategies
With hundreds of e-tailers online these days, online competitive intelligence is not a luxury or simply ‘just’ a tool. For many e-tailers, it is a way for them to ensure they have the best price and a way for them to...
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9. Make use of the product pricing software for your pricing strategies and profit maximization
June 27, 2013
When it comes to owning a business, owners need to conduct a ton of research – even before opening its doors. Opening a new business may feel overwhelming, especially since you’ll both want and expect profit maximization when it comes to gaining income from the items or services that you provide. Th...
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10. Using online competitive intelligence for price comparisons
June 27, 2013
If you’re a company that sells items or provides services, then you’re going to want to do some research on online price comparisons. Why? There are a lot of companies that may sell their goods or services cheaper than you thought and you’ll want to make sure you’re prices are the best. Comparisons ...
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Author: Lea Grossman
