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Author: Watson F
Displaying 1 to 10 of 65 articles Next >
Pages: 1 2 3 4 5 6 7
 Articles by Watson F 
1. Serving ads for investment and insurance advertisers (part 2)
September 16, 2022

Risk is everywhere and for that reason, there are all kinds of insurance products available for purchase. The most popular ones are car insurance, home insurance, health insurance, life insurance, and liability insurance. Also because of risk and uncertainties, it is wise for everyone to evaluate su...

2. Benefits of ad serving for real estate agents (part 2)
August 16, 2022

Real estate agents are experts at marketing and they understand the importance of online marketing. When serving ads online for their properties, they can achieve low cost and high reach for their ad campaigns. Additionally, there are other benefits that online advertising can offer to real estate a...

3. Serving ads for investment and insurance advertisers
August 10, 2022

When you think about the essentials in life, you immediately think of things like food, clothing, and a roof over your head, as well as a way to get to and from where you need to be. A downside of some of these essentials, specifically for a house and car, is that insurance is required for both. Whi...

4. Benefits of ad serving for real estate agents
August 03, 2022

When you think of advertising, you tend to think of large, well-known corporations hitting the internet to broaden their marketing horizons. The reality, though, is that online ad serving is perfect for businesses big and small, from large chains all the way down to individuals looking to grow an on...

5. Stagflation effects on online advertising (part 2)
July 13, 2022

In part 1, we described the term stagflation and what governments around the world are doing to prevent and control it. We will continue to discuss its effects on advertisers, publishers and the whole online advertising industry in general.

Power of promotions During a stagflation period, i...

6. Stagflation effects on online advertising
July 12, 2022

While we are beyond the worst of the pandemic, we are all well aware that things are still a long way off from the world getting back to the way it was before COVID arrived. The harsh reality is that we may never see a full return to what we considered normal before. There is a lot of work to be don...

7. Serving ads during the re-opening phase (part 2)
July 12, 2022

Some of the changes made during COVID will remain in place, but others will need to be revised as businesses continue to adapt to the changing world. One of the things that needs to be reevaluated is how to navigate the ad serving environment. The general public are looking to get back to normal, wh...

8. Serving ads during the re-opening phase
June 11, 2022

During the course of the pandemic, businesses were forced to change the way they do pretty much everything. Demand dropped off the cliff within days, offices went empty, stores forced to close and so many disruptions along the way. Now that we are coming out the other side, it's time to start dealin...

9. Common mistakes with video ad serving (part 2)
June 07, 2022

There is a great feeling of relief that comes once you are happy with the current script for your upcoming video ad because it is an interesting and convincing video script. However, there's still several pitfalls that you need to avoid and we will discuss them today.

Focusing too much on fe...

10. Common mistakes with video ad serving
May 26, 2022

There are many different ways to promote a business nowadays, but many people agree that video ads are considered near the top of the list. The ability to go into details about a product or service, while also showcasing what it offers, in a short amount of time, makes video ad serving a very attrac...

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Pages: 1 2 3 4 5 6 7
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