Many designers and business experts know that keeping a UI design simple is one of the best strategies for creating a good user experience and well-converting website. However even between creating wireframes and using mockup tools, we are often tempted to add more detail and features, which dist...

Wireframing software is one of the tools of the trade for user experience consultants and serves many functions. There are times, especially with larger projects when designers lose perspective on the complete user experience. Rather than looking at wireframing software as a tool to plan layouts ...

Apple are true innovators of UI design. Sometimes the most intuitive UI designs are ones that take inspiration from real-life processes. With the preview of Apple's iOS7 designs, many have praised and criticized the UI design of the latest operating system. Many have criticized Apple for copying ...

Cut down on the emails and get in the cloud

We all know the situation. You have been asked by your boss to create some wireframes for a new project. You’re under a tight schedule, so you get to work on PowerPoint. Now, there are times for Pow...

Creating user-friendly mobile websites for ecommerce websites is not easy. Simplicity is often the best option for mobile users, and yet designers must struggle to fit a complex site, such as an e-commerce site with countless products and categories into something that is user-friendly. Using

Lean theories emerged from agile manufacturing processes and with the emergence of Lean Startup theories and more recently Lean UX, it has become more important than ever to incorporate these processes into our work. Lean theory centers around staying agile, testing and validating ideas, and pivo...

The UI design of a website or mobile application can have an effect on many metrics that lead to the success of an application. It is paramount therefore that designers are aware of the commercial goals in their projects, and of the measurements that are most important. Simple A/B testing of land...

Researchers often tell us that content above the fold in a UI design is far more likely to be engaged with by the user than at the bottom of a page. There are some benefits to keeping your homepage short and splitting the information over several pages, but in some cases it can help to have an in...

I hear stories from UX designers frequently about projects that have gone wrong with clients. Often these are mistakes that could be avoided by setting out clear requirements and communicating clearly with clients. Many of the UX designers I know use wireframe software. While this can be a tool t...

I often use wireframe tools for my projects and am sometimes amazed at how much time stakeholders spend on the wireframing process. While it’s an important part of the design project, this time can be valuably spend elsewhere, including focus groups, getting feedback from the clients and mapping ...