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| Articles by Jason Rego |
1. Techniques Used By An Advertising Agency In Modern Times
October 30, 2013
In the modern world, with the rapid growth in technology, brands, lifestyle, etc., it is very important to sell and promote the products and services of your business effectively. The traditional methods of television, radio and newspaper are just not enough, anymore. The creative minds of modern da...
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2. Career Options In An Advertising Agency
October 17, 2013
As the world comes closer every day, the available career options have grown wider. Gone are the days when a graduation degree from college was the only option, before one began a career. With modern technology and improved lifestyles, the demand for employment in various fields has increased tremen...
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3. Has Traditional Outdoor Advertising Matured
October 10, 2013
When someone talks about conducting an ad campaign using outdoor media, the first word that comes to the listener's mind is 'Billboard'. This is because billboards and hoardings have made themselves the basic form of promotional exposure, for every advertising agency. There was a time when advertise...
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4. The Evolution Of A Full Service Ad Agency
October 01, 2013
Let us first try and understand, what is a full service advertising agency all about? It is an agency that consists of various departments, which plan media, buy media, design the ad, write copy text, etc., under a single roof. Quite a few decades ago, the work of ad agencies was minimal, because th...
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5. Steps To Conduct A Successful Brand Advertising Campaign
September 17, 2013
Brand advertising can be defined as the publicity of the products and services that appear under a certain brand. It is basically used to keep the spotlight focused on a predefined brand, product or service, and also to create a positive image in the minds of the consumers. However, the drive to mak...
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6. Interactive Advertising Agencies in Mumbai - The New Era
August 27, 2013
Located along the coastline of Maharashtra, India, the city of Mumbai is a highly developed one. Aptly named 'the city where dreams are made', the city attracts migrants and tourists from across the world and has helped generate consistent revenue for the economy. But this has also resulted in sever...
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7. The Current Scenario Of Advertising Agencies in Mumbai
August 13, 2013
Advertising is a job where the people involved are constantly innovating unique ideas that successfully influence customers into believing that the product placed before them is just what they need. The message portrayed in every ad must be powerful and convincing enough to ensure that the target au...
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8. Why You Need The Services Of A Creative Ad Agency?
July 25, 2013
Since the last few decades, the art of advertising has evolved tremendously to keep pace with the digital generation. Advertising is no more a choice. It is a basic asset which every small and large business owner uses to make their brands count in the competitive marketing segment. Previously, word...
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9. Advertising - Is It Really Child's Play?
June 27, 2013
Advertising seems like the easiest job in the world. It is a market which can never be exhausted. There will always be products and services, and there will be advertisements to promote those products and services. Advertising is required to boast about the features and benefits of the products and ...
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10. Gamut Of An Advertising Agency
June 11, 2013
Advertising is an exciting field. It is a great combination of creativity and marketing. An advertising agency has to maintain the right balance between creativity and marketing. 'Brand' is the most important term for an advertising professional. It is the alpha and the omega of such a world. Agenci...
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TIM FAY
After 60-plus years of living, I am just trying to pass down some of the information that I have lea...more
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LAURA JEEVES
At LeadGenerators, we specialise in content-led Online Marketing Strategies for our clients in the t...more
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ALEX BELSEY
I am the editor of QUAY Magazine, a B2B publication based in the South West of the UK. I am also the...more
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GENE MYERS
Author of four books and two screenplays; frequent magazine contributor. I have four other books "in...more
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SUSAN FRIESEN
Located in the lower mainland of B.C., Susan Friesen is a visionary brand strategist, entrepreneur, ...more
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STEPHEN BYE
Steve Bye is currently a fiction writer, who published his first novel, ‘Looking Forward Through the...more
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SHALINI MITTAL
A postgraduate in Fashion Technology. Shalini is a writer at heart! Writing for her is an expression...more
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ADRIAN JOELE
I have been involved in nutrition and weight management for over 12 years and I like to share my kn...more
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JAMES KENNY
James is a Research Enthusiast that focuses on the understanding of how things work and can be impro...more
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Author: Jason Rego
