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| Articles by Susan Friesen |
11. Selling on Social Media Without Driving People Away
August 13, 2019
5 Social Media Selling Tips & Warnings Social media is one of the best marketing tools out there: you can grow and reach a large audience with content and ads, and people who like and/or follow you are your fans, so they’re already your target group.
However, people can be resistant to ...
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12. How to Engage & Inspire with Interactive Content Marketing
August 06, 2019
Easy Ways to Stand Out from the Competition Using Interactive Content Marketing
I’m sure you’ve heard the old adage “Content is king.” While that’s certainly true, it’s not enough anymore to simply write a text-rich blog post and expect engagement to happen.
According to a study by M...
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13. Competitive Positioning for Nonprofits
August 02, 2019
It’s an important question every organization must ask themselves: what sets you apart from the competition? Notice I said “organization.” Don’t think that just because you’re part of a nonprofit that you don’t need to put time and effort into branding! Nonprofits need to be aware of the ...
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14. How to Calculate Twitter ROI
July 10, 2019
Get to Know Your Social Media Metrics
It doesn’t matter which social media platforms you’re using to promote your business?—if you’re not measuring your results, you’re wasting your time!
You need to be tracking things like which posts perform better than others, and which types of ...
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15. How to Marie Kondo Your Website
July 10, 2019
9 Website Redesign & Refresh Tips
You’ve probably heard of Marie Kondo by now: she sparked a whole movement of decluttering, and has a Netflix show called “Tidying Up With Marie Kondo.”
Also known as the KonMari method, her focus is on organizing your home by getting rid of items t...
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16. Your 2019 Guide on How to Use Video in Email Marketing
June 12, 2019
It’s not news that video is at the forefront of marketing these days.
From creating videos for your website to hosting Facebook Live sessions, this marketing tool has transformed from a nice-to-have to a must-have if you want to effectively engage with your audience and build a loyal foll...
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17. Your 2019 Guide to SEO Outsourcing
June 03, 2019
If you’re the owner of a small business, you’ve got dozens of tasks on your mind: generating leads and sales, personal branding, social media marketing, employee payroll…the list goes on and on.
How much thought and effort have you put into search engine optimization?
This is the pro...
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18. A Comprehensive 2019 Guide to the Website Redesign Process
May 30, 2019
How to Rebrand Your Business Like A Boss
There are so many different reasons why a small business owner may decide to rebrand a website: poor conversions and/or sales, confusing navigation or an outdated design, to name a few.
However, as I mentioned in my previous blog The Right...
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19. How to Generate Leads with Landing Page Giveaways
May 30, 2019
Creating an Effective Free Giveaway Website
If reading the headline is making you think you’re going to have to spend big bucks, think again! Generating leads doesn’t have to blow your marketing budget, and it can actually be quite easy.
The goal of a giveaway on your website is ge...
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20. 7 Easy Ways to Increase Online Sales
May 30, 2019
How to Improve Your Website’s Buying Process
From small businesses to huge corporations, increasing profits is the #1 goal.
As a business owner, it’s your main purpose and what you focus the bulk of your energy on. However, it can be a challenge—especially when you’re so close to ...
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LAURA JEEVES
At LeadGenerators, we specialise in content-led Online Marketing Strategies for our clients in the t...more
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GENE MYERS
Author of four books and two screenplays; frequent magazine contributor. I have four other books "in...more
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STEPHEN BYE
Steve Bye is currently a fiction writer, who published his first novel, ‘Looking Forward Through The...more
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SUSAN FRIESEN
Susan Friesen, founder of the award-winning web development and digital marketing firm eVision Media...more
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LANCE CHAPMAN
An experienced, resourceful and highly motivated IT professional, with a proven record of success in...more
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MICHAEL BRESCIANI
Rev Bresciani is the author of two Christian books. One book is an important and concisely written b...more
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TIM FAY
I am not a writer nor am I trying to become a writer. I am an average person with average intelligen...more
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KIRAN KAUR
Kiranpreet (Kiran) Kaur, D.D.S., who received her Doctor of Dental Surgery degree from the prestigio...more
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STEVE BURGESS
Steve Burgess is a freelance technology writer, a practicing computer forensics specialist as the pr...more
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Author: Susan Friesen
