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| Articles by Susan Friesen |
11. How to Blog Without Breaking the Law
January 24, 2019
6 Important Legal Issues Bloggers Need to be Aware of
Whether you write about your financial services or your travel destinations, you want current and potential clients or followers to find your website, get all the info they need and choose you over your competitors.
Regardless of...
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12. Effective Lead Generation Through Digital Marketing
January 17, 2019
How to Increase Your Small Business Lead Generation
Lead generation is a critical component of many different businesses. Take an insurance agency for example, whether you’re providing car, life, home, life, health or business insurance, you need to understand how to consistently get more c...
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13. 5 Compelling Reasons Small Businesses Benefit from Sending Email Newsletters
January 10, 2019
Boost Your Brand Visibility with this Simple Email Marketing Strategy
“I don’t want to annoy people.”
That’s one of many excuses I hear from clients when I ask them about sending out consistent email newsletters to their followers.
Are you guilty of thinking this way too? W...
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14. Marketing for Interior Designers: Building Brand Exposure
January 03, 2019
It can be a challenge for people working in interior design to gain recognition with customers seeking their specific services. Why? Traditional marketing methods such as radio or print ads aren’t usually as effective as they are for people offering more widely-needed services or ...
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15. In the Know: Health and Wellness Website Legalities
December 27, 2018
When Health Consulting Businesses are Legally Responsible
One thing the internet is infamous for is being a source of advice for our health and well-being.
It doesn’t matter where we turn there is someone with a website telling us what to do to lose weight, slow down ageing or tr...
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16. Get to the Top of the Search Results with SEM
December 20, 2018
How to Create a Powerful SEM eCommerce Strategy
It seems like SEO gets most of the attention when it comes to marketing, but we can’t forget about SEM! Now… what is SEM?
First, let’s go over the basics: SEO stands for search engine optimization. It’s a non-paid effort that centres...
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17. Boost Your Brand Awareness: LinkedIn Groups Make a Comeback
December 20, 2018
Are LinkedIn Groups Dead? Not According to LinkedIn.
You may already be aware of the value that LinkedIn brings to your small business social media efforts, especially in a B2B space.
For several years, another benefit to using this social media channel was the ability to create yo...
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18. How to Build a Better Social Media Presence
December 06, 2018
Key Strategies for Small Businesses to be More Social with Social Media We’ve mentioned the importance of interacting with your followers in previous blog posts. We’ll say it again: there has to be more to your social media strategy than simply posting content. Unfortunately, many b...
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19. How to Grow Your Business with Reddit
November 29, 2018
Most businesses hone in on a familiar group of social media platforms for promoting themselves online but many forget about one of the biggest players: Reddit Reddit is an extremely popular website with thousands of what are called “subreddits”. It was built by offering users a place to conv...
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20. 5 Ways to Successfully Manage a Remote Team
November 20, 2018
Leadership Skills for Small Businesses Whether you have a few people that telecommute to the office or a huge virtual team, remote employees are now the norm. It can be a challenge not only to find reliable remote employees, but also to effectively manage your team from afar.
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STEPHEN BYE
Steve Bye is currently a fiction writer, who published his first novel, ‘Looking Forward Through The...more
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LAURA JEEVES
At LeadGenerators, we specialise in content-led Online Marketing Strategies for our clients in the t...more
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GENE MYERS
Author of four books and two screenplays; frequent magazine contributor. I have four other books "in...more
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TREENA MURPHY
Warm greetings to you!! Hello there, my name is Treena (Smiley) Murphy I am a part time blogge...more
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SUSAN FRIESEN
Susan Friesen, founder of the award-winning web development and digital marketing firm eVision Media...more
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LUMINHOME LIGHTING
About Us Luminhome Lighting provide one-stop services in lighting design and manufacture of LED lum...more
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KIRAN KAUR
Kiranpreet (Kiran) Kaur, D.D.S., who received her Doctor of Dental Surgery degree from the prestigio...more
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MICHAEL BRESCIANI
Rev Bresciani is the author of two Christian books. One book is an important and concisely written b...more
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PAUL AZORIN
Paul Azorin Chief Technology Officer at BairesDev
Pablo Azorín is the Founder and Chief Techno...more
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Author: Susan Friesen
