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Author: Graeme Dixon

Company: Octopus Competitive Intelligence

Region: United Kingdom

Website: www.octopusintelligence.com

Memorable Quote 1: When an Intelligence analyst smells flowers he looks for the funeral

Memorable Quote 2: There are no such things as secrets. Just lazy researchers

Author Comment / Biography:
About Octopus Intelligence

We provide greater certainty with excellent global Commercial Competitive Intelligence and Corporate Investigation services.

We live in an uncertain, competitive and ever-shifting world. So it's reassuring that we have your back and leave no rock unturned to answer the what and the how, the now and the next. We isolate problems, deliver answers and suggest the best way forward to grow. Using our real-world experience and best in class:

Competitive Strategy Competitive Intelligence Corporate Investigations

We offer a boutique feel with a big business capability and real global reach. We are trusted by brands, middle-market players, investors and start-up innovators.

Displaying 21 to 30 of 100 articles < Back | Next >
Pages: 1 2 3 4 5 6 7 8 9 10
 Articles by Graeme Dixon 
21. Director Product Marketing Europe at the Brady Corporation on Competitive Intelligence
March 13, 2022

Director Product Marketing Europe at the Brady Corporation on Competitive Intelligence This week we asked Bhavna Mistry, the Director of Product Marketing Europe at the Brady Corporation, for her opinion on Competitive Intelligence and her market sector. Internationally, Brady Corporation manufactu...

22. Why Outsource Competitive Intelligence And The Advantages And Disadvantages of Doing so?
March 13, 2022

Are you recruiting for a Competitive Intelligence professional? Are you recruiting for a Competitive Intelligence Manager? Finding it tough to find anyone suitable with the necessary skills or experience? Or maybe you are interested in outsourcing the role but are not sure where to start? We ask wh...

23. What Benefits of Competitive Intelligence Help Understand Your Market More?
March 11, 2022

What benefits of Competitive Intelligence help understand your market more? This is an ever-growing list of benefits and questions to help you understand your market more. We ask what benefits of Competitive Intelligence help understand your market more?

It’s so much easier than ever to con...

24. Eight Reasons Why a Win-Loss Analysis is Important to You
March 05, 2022

Eight reasons why a win-loss analysis is important to you We ask why win-loss analysis in Competitive Intelligence is an important question. It’s often the first real taste of the power of Competitive Intelligence. An independently commissioned win-loss analysis programme provides nuanced, precise,...

25. How Can Market Analysis Show You How to Beat Your Competition?
March 05, 2022

How can Market Analysis show you how to beat your competition? This article is called how can Market Analysis show you how to beat your competition? How can you beat your competition is one of the most important questions you can ask yourself. Essential for when starting, growing, sustaining and ev...

26. How Competitive Intelligence Helped a Household Name Decide Its Future Direction. A Competitive Int
February 20, 2022

How Competitive Intelligence helped a household name decide its future direction. A Competitive Intelligence case study This is a case study where we looked at two new potential markets for an online household name. They got an excellent insight and more certainty to base to decide which direction ...

27. What's The Most Important Competitive Intelligence & Market Analysis Skill to Possess?
February 20, 2022

What’s the most important Competitive Intelligence & Market Analysis skill to have? “My apologies for this letter being so long. Had I more time it would be shorter”

Balise Pascal

So, what’s the most important Competitive Intelligence & Market Analysis skill to have? Well there are...

28. What Competitive Intelligence and Antelopes Might Teach You About Winning?
February 17, 2022

What Competitive Intelligence and antelopes might teach you about winning? Often it’s not sufficient to simply observe your competitor, perhaps tracking what they are doing and checking their pricing. Or maybe listening to the gossip from the sales team when you win or lose a deal. This article ask...

29. What Competitive Intelligence Can do For You in 2022?
February 17, 2022

What Competitive Intelligence can do for you in 2022? The new year is here and gone, and you may be thinking about 2022 financial year planning. Many things happened in 2021. The business has started to grow again from all the problems. And you don’t need us to tell you about the obvious challenges...

30. How Competitive Intelligence helps product road mapping to success
February 17, 2022

How Competitive Intelligence helps product road mapping to success You and your competitors need to be more agile when introducing a product or service to the market. So in turn, you have to be better than them when successfully getting a product to market. You need to know what they want and why y...

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