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Articles by Jennifer Lewis |
311. Mobile is changing the face of application development
April 29, 2013
The mobile phone has become an indispensable part of our lives. As mobility continues to offer great business opportunities, software developers are being faced with a new challenge. Not only do they need to cater to new platforms for their applications, but also a new concept in design. Apart from ...
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312. Leveraging context to improve CSAT
April 29, 2013
There are too many apps out there. Some delight us, some frustrate us, and most fail to ignite any response from us. Then there are those that seem to read our minds. These are the ones that provide us information without us even asking for that. One such mind reading gem is from the creators of And...
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313. Should Your App Have Location-Based Capabilities?
April 28, 2013
Many mobile device users and industry experts put the addition of location functions at the forefront of the current Internet privacy issues. While some users are entirely fine with having the world see where they are at any given time, others prefer to keep their whereabouts a bit more private. Con...
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314. How To Use Your Mobile App For Charity
April 28, 2013
Whether you run a company looking to increase its philanthropic contributions or a non-profit looking to increase its donations, designing a mobile app can certainly accomplish such charitable aspirations. In some regards, asking for donations is not much different than selling a product or service....
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315. Using Gamification: It's Not All Play Money
April 28, 2013
If you have ever played a game on a mobile device, then you know that most gaming apps attempt to entice users to use real money at least at some point in their gameplay. More specifically, some games cost money to begin play, while others are free but come with the option to use real money to furth...
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316. Should You Allow Users To Use Your App Across All Their Devices?
April 25, 2013
Allowing the users of your app to sync their accounts across all of their devices is an invaluable perk. For you, it can make the design process a bit more complicated, but well worth it in the end. In addition, allowing users to access your app across multiple devices also requires that it be relev...
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317. How To Ensure Users Never Get Tired Of Your App
April 25, 2013
Mobile applications can sometimes feel as though their longevity is quickly fading. In the current mobile app market, it seems as though there is constantly a new app popping up everyday. The new, trendy app frequently replaces an old one, giving users something exciting to focus on, and leaving tha...
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318. How To Name Your Mobile Application For Optimal Marketing
April 25, 2013
Whether true and passionate apps designers want to admit it or not, marketing is an integral aspect of any app’s success. A brilliantly designed mobile app can easily fall short of its projected potential without the right marketing behind it. Directly involved with the marketing of your app is its ...
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319. Why You Should Use A Lite App To Entice Users
April 24, 2013
A lite version of an app is the most basic form of such a mobile offering. It is typically offered for free, but is also used to entice users to buy more advanced versions of the app, usually priced at varying amounts of money. Such sales strategy is an effective method of providing users with a fre...
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320. What kind Of Shopping Cart Does Your App Use?
April 24, 2013
The purpose of the shopping cart has evolved into the virtual world quite flawlessly over the years. Most recently, the shopping cart has evolved its use to apps on mobile devices. If you currently sell items on your mobile app, or plan to in the future, then you will most certainly need to offer a ...
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