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Author: Susan Friesen
Company: eVision Media
Region: British Columbia Canada
Website: evisionmedia.ca
Author Comment / Biography:
Located in the lower mainland of B.C., Susan Friesen is a visionary brand strategist, entrepreneur, and founder of British Columbia’s premiere boutique web development and digital marketing agency, eVision Media.
With over 20 years of experience in the industry, she is an expert in helping businesses establish their online presence and create a strong brand identity.
Her passion for empowering entrepreneurs and small business owners to succeed in the digital world has earned her a reputation as a leading authority in the branding and marketing industry.
Visit www.BrandIdentitySteps.com and download your FREE guide: "Unlocking Customer Trust and Business Growth: Your 7-Step Guide to Defining a Compelling Brand Identity that Appeals to Your Perfect Clients".
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| Articles by Susan Friesen |
51. Website Spring Cleaning: 6 Tips to Update Your Online Presence
May 13, 2021
See Why Now’s A Great Time To Update Your Website - And How Be honest: how much Spring cleaning did you get to this year? Did you clean out your gutters, sweep out the pantry, organize your closets? What about your business website? Doesn’t it deserve a fresh start too? The truth is...
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52. 3 Reasons You're Not Making Business Profits (and How to Avoid Them)
May 06, 2021
Tales from the Online Marketing Crypt #17
Stop Doing These 3 Wasteful Things in Your Business to Start Making Net Profits!
“Waste not, want not.”?“Don’t waste your breath.”?“What a waste of time/space/energy.”
The list goes on and I’m sure you’ve either heard or said any numb...
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53. When Impatience Can Lead to Business Success ... Or Failure
April 22, 2021
Tales from the Online Marketing Crypt #16
How the Gurus Are Setting You Up for Failure in Your Business (If You Let Them)
I am the impatient type of person. The moment I decide on what needs to be done, I want it done NOW!
Not tomorrow.
Not next week (heaven forbi...
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54. Using Images In Your Website: What You Need To Know
April 15, 2021
Best Practices For Using Photos and Graphics in Web Design
Let’s update the old cliche. If a photo is worth a thousand words, then a digital photo, on your website, is worth a thousand clicks.
That’s because using images in website design is one of the simplest things you can do to ...
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55. How to Create Blog Content to Attract Your Ideal Target Audience
April 01, 2021
4 Easy Steps to Refresh Your Blog to Get More Qualified Leads
If you have a blog, you know that creating fresh, valuable content is key to your overall success. By posting well-written content on a regular basis, you’ll improve your search rankings and drive traffic to your business.
...
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56. Business in a Slump? 13 Ways to Get Your Motivation Back
March 25, 2021
Tales from the Online Marketing Crypt #14
How to Dig Yourself (and Your Business) Out of a Downward Spiral
In my previous Tales from the Online Marketing Crypt, I wrote about it being the one-year anniversary of COVID-19 hitting our world. I shared some of my thoughts on how much of ...
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57. Is Your Business Brand Identity Memorable Enough?
March 18, 2021
5 High-Impact Tips to Creating a Unique Brand Identity When thinking of your product or service what comes to mind? What do people envision? What characteristics do they attach to what you provide? And does it stand out from your competitors? When building a memorable business bran...
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58. Keep Going Fellow Entrepreneur, You Got This!
March 11, 2021
Tales from the Online Marketing Crypt #13
Embracing the Life of an Entrepreneur During Dark Times
“You don’t understand Susan.”
This was a part of a conversation I was having with someone not long ago. This person was understandably distraught – they have been dealing with th...
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59. How Online Membership Is a Win-Win for Non-Profits' Websites
March 04, 2021
Why Not-for-Profits Benefit from Web-Based Membership Functionality
If you look around the non-profit world, you might have noticed some significant changes over the past 5 to 10 years around how organizations are acquiring, maintaining and strengthening their membership bases.
Somet...
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60. The Downfall of the Stubborn Entrepreneur
February 25, 2021
Tales from the Online Marketing Crypt #12
Why You Aren’t Getting More Clients and Leads (and it’s not for a lack of trying) I remember the day as if it happened yesterday. Well, almost.
It was a summer Saturday morning and my Dad said to grab a friend, it was time to head to the auc...
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