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Efforts to build regional mahogany furniture brands in Dongyang, Zhejiang by zyzy wang





Article Author Biography
Efforts to build regional mahogany furniture brands in Dongyang, Zhejiang by
Article Posted: 04/05/2010
Article Views: 227
Articles Written: 2301
Word Count: 628
Article Votes: 0
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Efforts to build regional mahogany furniture brands in Dongyang, Zhejiang


 
Business,Business News,Business Opportunities
27, afternoon, mahogany furniture from the Dongyang, Zhejiang Guangsha Construction Industry Association and the Vocational and Technical College, Nanjing Forestry University, co-organized by mahogany furniture industry knowledge and marketing training course (Intermediate) held a graduation ceremony, 56 of them have been passing the examination of the mahogany furniture industry marketing sales staff happy to get a certificate of completion.
    Dongyang wood furniture trade association, according to the person in charge, the main contents of this training, mahogany furniture, marketing, customer buying a psychological analysis, customer communication and relationship management approach to identify the basic knowledge of mahogany, Chinese rosewood furniture, rosewood furniture, technology and culture, and greatly increased mahogany furniture of the city's marketing, sales personnel, the overall quality and professional skills. This is the association of efforts to build mahogany furniture brand, bigger and stronger city, one of mahogany furniture industry action.
    In order to enhance the integrity of our city mahogany furniture market business reputation, establish a "Dongyang wood furniture" in the country's credibility, create a brand-name market, credit market, no fake market, in June last year, Dongyang wood furniture industry associations in cooperation with the Nanjing Forestry University the establishment of a "timber Sciences Research Center of Nanjing Forestry University Dongyang service station", Dongyang mahogany furniture market has been carried out within the three-round identification.
    To promote the city's wood furniture manufacturing enterprises, quality, and more good works to improve the country's competitiveness in the industry last August, Dongyang wood furniture industry associations and Shijingmaoju, Bureau of Quality Supervision jointly held the "2009 Annual Dongyang City Redwood Ten fine "selection activities, and in particular the publication of" compilation of Dongyang fine mahogany furniture "in the country mahogany furniture sector had a more positive and wide-ranging impact.
    To vigorously promote the city redwood furniture culture, and strive to grow mahogany furniture, traditional industries, in September last year, Dongyang wood furniture industry Association and the Municipal Propaganda Department co-produced film, "said Dongyang - Dongyang Mahogany furniture Chapter" image advertising feature films, and Dongyang wood furniture, launched the "East as" concept, "Beijing as" "Su as" "well as" the formation of four-legged posture Dingli, Dongyang wood furniture enterprises continuously improve the new product R & D capability and technological level, to create high-quality image.
    To accelerate the integration of Dongyang mahogany furniture industry upgrading, by the end of September last year, Dongyang wood furniture industry association successfully hosted the "2009 Annual Meeting of China Council of mahogany furniture, mahogany furniture, the first national distributor of the General Assembly, the first session of the East China rosewood furniture procurement transactions will be "received from all the major producing areas of the mahogany furniture, rosewood furniture manufacturing enterprises and more than 800. During the outside in order to enhance the production and circulation of mahogany furniture, Dongyang returned from entrepreneurial enthusiasm, set up a "mahogany furniture industry, the National Association of Entrepreneurs of Dongyang Ji Preparatory Committee", and a large mahogany furniture, the country set up a dedicated sales liaison.
    According to incomplete statistics, the city currently has mahogany furniture, more than 500 production enterprises, employing three thousand people. In order to further build the region Dongyang wood furniture brand, Dongyang wood furniture industry bigger and stronger this year, in January, Dongyang wood furniture industry association joined forces with the relevant departments in-depth company research, selected out of eight, "2009 Dongyang wood furniture, well-known brand enterprise" strengthened the mahogany furniture manufacturing enterprises, brand awareness, enhance the visibility, reputation and trust.

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