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2009 market research report published in bold ink to meet the greater challenge - Inks - Screen Pri by wgre ergrg





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2009 market research report published in bold ink to meet the greater challenge - Inks - Screen Pri by
Article Posted: 03/12/2011
Article Views: 76
Articles Written: 1512
Word Count: 608
Article Votes: 0
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2009 market research report published in bold ink to meet the greater challenge - Inks - Screen Pri


 
Business,Business News,Business Opportunities
Published economic crisis Print Tremendous impact on the market, and ink manufacturers that they will usher in greater challenges in 2010.

General, the publishing market is a recession in the most affected areas of a print, which the newspaper industry, circulation and not only suffered Advertisement Of both decreased, and some newspaper ("The Christian Science Monitor", "Seattle Post-Intelligencer, etc."), also abolished the original print, instead, to the content into the network.

In addition, the magazine has been not a small area of impact. Last month, U.S. high-end lifestyle magazine publishers (CondeNast), announced the end of its four loss relief magazines, including the United States's oldest food magazine "Gourmet", wedding magazine "ModernBride" and "ElegantBride ", and parenting magazines" Cookie ", 180 employees retrenched. At the same time, "CountryHome (rural households)" magazine that ceased publication; "USNewsandWorldReport (U.S. News And World Report Magazine)" from the magazine into a monthly; "PCMagazine (PC Magazine)" also became Electronic Journals.

In this economic crisis, printing has become a victim. Such as the World Color Printing Co., Ltd. (WorldColorPressInc.), is the former Quebecor World, we just went through bankruptcy.

Sun Chemical industry Ink Publishing's vice president of product management, publishing and printing markets worldwide DennisSweet said in 2009, under great pressure.

As the economy slows, print media, there have been sharp drop in advertising revenue. More and more advertisers are turning to online advertising and social media. Many have a long history of well-known publications are in the market disappeared, while the survivors have also reduced the publications page.

Sweet, said: "We must re-examine their business plans, and appropriate reduction of some indicators of expectations. We will increase the cost savings efforts, and focus on helping customers succeed, which means that every day we hard work, and improve operational reliability, timeliness, product quality and stability of R & D investment. "

With other ink market, the global publishing market has also experienced great difficulties this year. Raw material prices, exchange rate volatility and a decline in demand for the development of the industry are an obstacle.

Decline in demand was reflected in the newspaper market is particularly significant. Economic situation of the newspapers and other media?? Example TV And radio?? Of very large, because they have to rely on ad revenue to survive. At the same time, the sudden emergence of digital media is even more intensified advertising competition between the media.

Economic recession, many European companies into the ink dual-drop volume and production dilemma. Siegwerk Ink is one of the typical representative. The publication gravure printing, for example, the size of the European market than in 2008 decreased by 25% or so.

In general, the annual publication of the fourth quarter is usually the company's production of the European season, they demand from the buyers Oh relatively large, so we are now very difficult to say how this year's situation in the end.

Toyo Ink Company believes that the publication of Southeast Asia and West Asia market (including heatset web offset and gravure printing), and Europe, the United States and Japan to be much smaller. Although the region last year by the global economic crisis, but their high-end print materials market has been slowly recovering, so we can foresee that such high-end printed directory will pick up speed significantly higher than the publishing and printing.

2009 China Top Ten selection screen printing special voting hot in ... ...

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