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Sadly, the best selling wrinkle cream is often simply the one that has been advertised the most, and not the one that is actually the most effective. The major cosmetic companies spend billions of dollars deluging us with advertisements for a wide range of products. This strategy allows the major cosmetic companies to take advantage of a flaw we have where we simply begin to believe whatever we hear over and over. The strategy of driving the idea of a product’s effectiveness works well for the industry giants, because they have developed a huge pool of advertising revenue over the years. It does not work out so well for some of the smaller, fledgling companies who haven’t yet built up such revenue. These smaller companies are also hurt by the fact that the few advertisements they do get out are lost in the sea of marketing by the larger companies. It is a real shame that most people never hear what these smaller companies have to say, because they are the ones actually making the highest quality products. The cosmetic giants gave up on making effective formulas when they realized how easy it was to have the best selling wrinkle cream. Now they simply cut back on the money they invest in a product, and rake in the sales dollars. Now, the problem with cutting back on the quality of products while increasing advertising to boost sales is that it amounts to fooling the consumer into buying a product that is not what they think it is. It is false advertising when you claim to have a healthy and effective product, when in fact the cream or lotion is most made up of chemicals. This is what the major cosmetic companies do everyday. The best selling wrinkle cream that you see advertised on TV is more than likely filled with a variety of toxic and carcinogenic chemical agents. These are substances you obviously want to avoid absorbing into your skin. This is why you would be better off avoiding many of the most highly sought after cosmetics, and buying on of the 100% all natural anti aging skin care formulas from one of the less well known cosmetic companies. There truly are some wonderfully effective formulas out there, and they can give you simply amazing results. One of the best products money can buy contains a pair of ingredients that infuse the skin with rare keratin protein complexes, enzymes, and a specially developed form of coq10. What these ingredients do is significantly increase the amount of collagen and elastin the user is creating. This potentially best selling wrinkle cream also features a combination of grape seed oil and Phytessence Wakame kelp extract. These compounds have been shown to control the behavior of enzymes responsible for the breakdown of collagen, elastin, and hyaluronic acid. The retention of these substances is the key to achieving firmer, smoother skin. Sometimes it is a good idea to simply avoid the best selling wrinkle cream, and instead turn to a safe, natural anti aging formula that truly offers everything you need in order to look younger. Gordon Hall is fervent about enabling you and everyone to live a healthy lifestyle, and is an ardent reviewer of Anti aging Skin Care and Cosmetic products: Visit his web site now at Healthy-Natural-Skin-Site.com to discover which Anti aging skin care products Gordon recommends after far ranging and extensive research.
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