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Once upon a time, the net was quite open and reachable. You could ramble about rarely coming across a blocked URL or password limited newsgroup. Of course things change and one thing that's very clear with the development of the information highway is an increasing commercialism. Wherever you turn you are tracked and monitored, adverts are notably annoying inhabitting side bars with merchandises that you have previously looked at. It's not actually surprising, after all most of us spend an awful lot of time online. We pay our invoices, organise our affairs, go shopping and even view films and TV too. This clearly means that there's a great deal of money to be made and most big companies now have extensive web sites which generate an awful lot of revenue. Just like in the real world, slowly we have seen profit maximising distribute throughout the electronic world too. For instance one popular methods to increase earnings is to charge different prices to different customers - it is called price discrimination. You'll see it everywhere, for instance when high street stores will bill more in particular towns and cities depending on typical income. You may think this is difficult to do in an electronic world, after all are not we all equal? The fact is that in some ways it is actually even simpler to split up markets online than it's in the real universe. All that's necessary to do is some variable to recognize each customer and an approach to relay them based on that advice. What's generally done would be to target products on the basis of the place of the client. This is really easy to do by recording and looking up the visitors IP address. By using this advice you can offer distinct merchandises, or different prices depending on their location. Businesses generally will split up based on the country of origin at the very least but many go even further and will offer different costs on unique locations. The world of online entertainment is even more prohibitive, well at least if you use the official sites. Most put a limitation on getting their content from outside their home country. So for example you can't get the BBC or ITV from outside the United Kingdom, or see anything from Hulu unless you are in the USA. This practice is growing incredibly fast, you'll see tons of messages about - this video is not available in your state on all the most popular international websites.
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