Amazines Free Article Archive - Saturday, May 21, 2022
Read about the most recent changes and happenings at
Log into your account or register as a new author. Start submitting your articles right now!
Search our database for articles.
Subscribe to receive articles emailed straight to your email account. You may choose multiple categories.
View our newest articles submitted by our authors.
View our most top rated articles rated by our visitors.
* Please note that this is NOT the ARTICLE manager
Add a new EZINE, or manage your EZINE submission.
Add fresh, free web content to your site such as newest articles, web tools, and quotes with a single piece of code!
Home What's New? Submit/Manage Articles Latest Posts Top Rated Article Search
Subscriptions Manage Ezines
 Article Archive
 Advertising (133514)
 Advice (161570)
 Affiliate Programs (34788)
 Art and Culture (73834)
 Automotive (145676)
 Blogs (75391)
 Boating (9851)
 Books (17221)
 Buddhism (4129)
 Business (1329920)
 Business News (426411)
 Business Opportunities (366440)
 Camping (10969)
 Career (72776)
 Christianity (15844)
 Collecting (11639)
 Communication (115069)
 Computers (241908)
 Construction (38921)
 Consumer (49947)
 Cooking (17078)
 Copywriting (6730)
 Crafts (18205)
 Cuisine (7547)
 Current Affairs (20307)
 Dating (45901)
 EBooks (19700)
 E-Commerce (48246)
 Education (185371)
 Electronics (83517)
 Email (6439)
 Entertainment (159836)
 Environment (28922)
 Ezine (3040)
 Ezine Publishing (5452)
 Ezine Sites (1550)
 Family & Parenting (110928)
 Fashion & Cosmetics (196538)
 Female Entrepreneurs (11851)
 Feng Shui (132)
 Finance & Investment (310498)
 Fitness (106442)
 Food & Beverages (63005)
 Free Web Resources (7939)
 Gambling (30224)
 Gardening (25192)
 Government (10512)
 Health (629864)
 Hinduism (2206)
 Hobbies (44078)
 Home Business (91593)
 Home Improvement (251114)
 Home Repair (46208)
 Humor (4717)
 Import - Export (5456)
 Insurance (45103)
 Interior Design (29588)
 International Property (3488)
 Internet (191001)
 Internet Marketing (146659)
 Investment (22855)
 Islam (1161)
 Judaism (1352)
 Law (80455)
 Link Popularity (4596)
 Manufacturing (20901)
 Marketing (99268)
 MLM (14140)
 Motivation (18232)
 Music (26996)
 New to the Internet (9496)
 Non-Profit Organizations (4048)
 Online Shopping (129726)
 Organizing (7809)
 Party Ideas (11853)
 Pets (38070)
 Poetry (2229)
 Press Release (12687)
 Public Speaking (5639)
 Publishing (7561)
 Quotes (2407)
 Real Estate (126592)
 Recreation & Leisure (95455)
 Relationships (87647)
 Research (16180)
 Sales (80345)
 Science & Technology (110280)
 Search Engines (23495)
 Self Improvement (153285)
 Seniors (6216)
 Sexuality (35996)
 Small Business (49286)
 Software (83017)
 Spiritual (23466)
 Sports (116146)
 Tax (7659)
 Telecommuting (34072)
 Travel & Tourism (308161)
 UK Property Investment (3122)
 Video Games (13382)
 Web Traffic (11759)
 Website Design (56862)
 Website Promotion (36613)
 World News (1000+)
 Writing (35833)
Author Spotlight

I'm a Chief Operated Officer from KIMKOO Mattress machinery.The pen is mightier than the I ...more

img border="0" height="22" src="

Myself Ram Sewak possessing indepth domain experience of more than 10 years in SEO, SEM, Web Develop...more

Certified Medical coder with 42 certifications,15 years experience in Medical records coding, HIPAA,...more

Writing is my passion, Social media marketing is my love. I have written many articles on various ni...more

9 Advantages of a Brand Portal for Marketers by Joanna Morgan

9 Advantages of a Brand Portal for Marketers by
Article Posted: 05/16/2020
Article Views: 287
Articles Written: 17
Word Count: 682
Article Votes: 0
AddThis Social Bookmark Button

9 Advantages of a Brand Portal for Marketers

Internet Marketing,Marketing,Small Business
Are you, as a marketer, planning to publish a new brand portal where you can distribute all your brand assets properly to your target audience?

Do you need a dedicated space for your agencies and freelancers where they can easily interact and process?

Are you struggling to create a common structure for all your sales teams, overseas subsidiaries, and partners so that your brand guidelines are met for each user and reduce your search and re-distribute journey? And all this should be done to safeguard your brand identity and guidelines?

Then you might need a cloud-based, ready-to-use software that enables you to set up a brand portal for multiple scenarios in minutes, all your digital assets in one centralized secure place. Thanks to the SaaS platforms, the tasks that used to take weeks and months, are now accomplished within a few hours.

Drag & Drop - and you are ready to run a brand portal in just a few clicks What is a brand portal and why do I need one? Brand Portal is your digital resource center where you can keep all your digital assets in an organized manner for easy access and sharing with other users.

To quickly design, manage, and timely delivery of the digital content across platforms, marketers have to work collaboratively with other departments, partners, internal business users, and freelancers. Brand portals give them the flexibility of efficient and secure sharing of the approved content. Types of users that can be created on a brand portal are the guest users, viewers, editors, and administrators with their respective rights.

The content on the portal could be logos, product photos, and other digital assets. When marketers design multiple digital assets for all types of customers, it becomes imperative to keep the assets segmented for easy access.

Brand Portals help the marketers maintain brand consistency for the long run by delivering the right content to the right audience at the right time.

Advantages of a brand portal An organized system of digital assets is one benefit, but it is capable of much more than that.

The brand portals enable custom branding that can be aligned with your brand guidelines and reflect your brand strategies: logo, color, homepage images, categorization in order to sustain brand consistency. All file formats are supported in the brand portal. You can save audio files, video files, documents, pdf, social media banner ads – you name it. All can be stored, categorized and reused. Creating and managing marketing assets following the branding guidelines is easy. Having complete control of all your brand assets gives you the authority to customize and distribute them to the relevant and designated team members. The brand portals enable marketers to decide which assets to be populated for the Portals, categorize and promote items at your fingertips. An intuitive and visual way to navigate, search, filter and view an asset as a visitor help them to interact with your brand in the most user-friendly way. Versatile and agile way of consumption and distribution of brand assets: view, download, and share re-use and re-distribute assets by downloading and sharing. Multiple language support to help you reach your customers globally and be connected with the world. Every team member having access to the portal knows which marketing asset will be used at what time and for which campaign. This information is essential to know as each asset carries specific information for a particular kind of audience. The sales team, marketing team, internal team and branches, freelancers, partners can be aligned in the portal for brand strategy and identity. Conclusion When you have a tool to take care of your time-consuming tasks, you get a window to test your creative skills, design your branding strategy, and devote time on the core tasks.

When experienced professionals make an effective tool to work in your brand’s favor, you are likely to achieve the desired business results as you focus more on priority tasks. All your branding goals can be met with a good brand assets platform on time, with ease, and within your budget.

Related Articles - advertising, business, internet, marketing, marketer,

Email this Article to a Friend!

Receive Articles like this one direct to your email box!
Subscribe for free today!

 Rate This Article  
Completely useless, should be removed from directory.
Minimal useful information.
Decent and informative.
Great article, very informative and helpful.
A 'Must Read'.


Do you Agree or Disagree? Have a Comment? POST IT!

 Reader Opinions 
Submit your comments and they will be posted here.
Make this comment or to the Author only:
*Your email will NOT be posted. This is for administrative purposes only.
Comments: *Your Comments WILL be posted to the AUTHOR ONLY if you select PRIVATE and to this PUBLIC PAGE if you select PUBLIC, so write accordingly.
Please enter the code in the image:

 Author Login 
Register for Author Account


Advertiser Login


   Limited Time $60 Offer!
   90  Days-1.5 Million Views  


Great Paranormal Romance


Steve Bye is currently a fiction writer, who published his first novel, ‘Looking Forward Through The...more

At LeadGenerators, we specialise in content-led Online Marketing Strategies for our clients in the t...more

A postgraduate in Fashion Technology. Shalini is a writer at heart! Writing for her is an expression...more

Stevert Mckenzie, Travel Enthusiast. ...more

Author of four books and two screenplays; frequent magazine contributor. I have four other books "in...more

I am the editor of QUAY Magazine, a B2B publication based in the South West of the UK. I am also the...more

Hello, my name is Nevio Gardasanic. If you want to go beyond being just a perpetual beginner at thin...more

Sanjib Kumar Das is an Indian business enthusiast and entrepreneur who is motivated to help small an...more

Akshay Chopra is an experienced certified personal trainer and the founder of WERSTUID. An organizat...more

I am not a writer nor am I trying to become a writer. I am an average person with average intelligen...more

HomeLinksAbout UsContact UsTerms of UsePrivacy PolicyFAQResources
Copyright © 2022, All rights reserved.
Some pages may contain portions of text relating to certain topics obtained from under the GNU FDL license