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If you've ever gone to a sales seminar, I'm sure you've heard that a person needs to look/hear/see an offer (on average) at least 7 times before they make their buying decision. For an internet marketer, that's not the best of news. Think how hard you work to generate traffic to your site. Traffic is quite difficult to get, and to know that once they hit your site they still might need to visit a few others before buying can be a depressing thought. What can you do to gain some sort of benefit from driving that visitor to your site? The smart thing to do is to have a space on your site so that the visitor can opt-in to your email list. Is this something that people like to do? No. How do you entice them to do so? You need to offer them something for free to entice them to sign up. It could be a weekly newsletter you put out about the subject, a special report that you've written, or an instructional video message you've recorded. Be creative, but it needs to be something that draws them in and makes them want to give you their email address in exchange for your "gift." The beauty of adding them to your list is you may not have sold them the original item you were advertising on your site, but you now have the opportunity to sell them countless other offers that are related to your original site. Pretty cool, huh? One thing you don't want to do with people on your list is to constantly bombard tehm with offers. It shouldn't be a running sales pitch, because if it is, they most likely will unsubscribe from your list or just set up your email address to go directly into the Spam filter. Offer them all sorts of free advice and information related to the original niche they found you. Teach them through consistant contact that each of your emails won't be an offer to buy something. Once they get accustomed to opening your emails and realizing that you are sending out valuable information and advice, they will start to trust what you have to say. Eventually that trust will translate into sales. Once you have their trust, they will take your recommendation to try out the various affiliate offers that you are sending to them. This is what people mean by the money is in the list. If you're not doing this, you are leaving a lot of money on the table. The goal of internet marketing is to try and monetize every single visitor to your site. Opt-in lists help you reach that goal. What's easier, building a website and struggling to generate traffic towards it, or simply sending out an email to your pre-qualified list of people who have already bought from you before and directing them towards another offer that might suit their needs? It's almost like your own personal ATM (bank) machine. Sounds easy, but how do you do it? That is the struggle for many online marketers. I have run into a fantastic video series called "Big List Bucks" that will show you exactly how to do this. It's a 7 Video series with easy to follow step by step instructions showing you how to build your list. It walks you through the entire process, from picking the best auto-responder company, setting up your sequence of emails, composing those emails with titles that will entice people to open them, and helping you write emails that will encourage your list to buy. If you're looking to increase your products by building your list, Big List Bucks will walk you through the entire process. Discover Secrets That Build Your Email List With a Step By Step Video Tutorial That is Guaranteed to Succeed. Visit Jim McMenamin's Big List Bucks, which comes with an 8 week money back guarantee. You really have nothing to lose.
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