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The advent of online portals and its impact on designer apparels by Jenny Jonson





Article Author Biography
The advent of online portals and its impact on designer apparels by
Article Posted: 05/14/2012
Article Views: 50
Articles Written: 898
Word Count: 504
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The advent of online portals and its impact on designer apparels


 
Online Shopping
Fashion is an indispensable aspect within us. No matter what, the ability to look good and dress excellently has always been there amidst us and keeping this in mind we have many portals today that offer designer apparel and submissive clothing accessories at quite considerable prices. The fashion demand tends to increase with every passing day while more and more apparels come in to style and the others get outdated. The demand for apparels is even more amidst women who love to shop accessories and clothing all the time at cheap prices. The advent of online portals has further led to a decline in the footfalls in malls and retail outlets as well as most of the people today enjoy shopping for their favorite products from the comfort of their very own home. Designer apparels today, have become the need of the day and this is the reason why most of the shopping portals tend to sell them at a pretty affordable rate.

Designer apparels which are crafted by luxury brands and tend to be available at cheaper rates on portals because the brands believe that reducing the prices for online sale may not only increase sales of products but also somehow increases the user imagery of the brand and brand recognition. This is the reason why many brands today love to merge and be a part of the online shopping portal bandwagon and explore new sales services with new customers and gain profits. Online fashion apparels today, have seen a great growth over the past couple of years with more and more people preferring it over malls. Online fashion has seen a great impetus as well and most of the retail products and accessories are actually sold online at cheaper prices, much to the comfort of the user. There are many portals today including the likes of High Street Labels that tend to sell products at upto 80% of discounts as well as offer a speedy product delivery to its customers thus making online shopping more trustworthy and convenient. Shopping portals also allow people to do ample product research before deciding on buying a specific product. Thus a customer can actually know if the apparel will suit him/her or look classy or not. Although retail stores are still praised for the ability to encourage bargaining, something which the online portals lack; but considering the fact that online clothing stores themselves offer products at such cheap prices, it is anyway preferable for an average customer to spend time shopping online rather than wasting time shopping at retail outlets.

Designer apparels initially used to come at soaring prices and many could afford to wear a designer outfit especially when it came to any special occasion or party. But today, the advent of online portals has made it possible for most of the fashion lovers to wear all kinds of branded apparels and clothing at any social event possible with easy online shopping making products cheaper and more in demand as well.

Related Articles - Designer apparel, online clothing stores, online fashion, online fashion shopping, ladies fashion, fashion trend, Latest fashion, ladies fashion,

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