This is a kind of nature that most of the women love to shop, for those who do not love it is because nothing more than no time, they have to work hard to support a family. No money, even they also want to buy something they want but have to give up. No energy, some women have to work and take care of their children, family and even the older. For some of the women, even they don't have enough money, while as long as they have time, they like to walk into a market for window shopping to enjoy them. They try on all kinds of fashionable clothes in the mall, but buy nothing as a result, in order to meet the love psychology. Nothing is better than being accompanied by their husbands or boyfriends, who are responsible for the payment no matter what they buy. The clothes, cosmetics, even food sold in the market are almost for young women aged from 20-30 years old, most of the money businessmen earned is from those girls consumption. It is harder for middle-aged women to buy clothes and usually they will have to try their best to find clothes from many malls. Women's shopping desire will be controlled and transferred naturally after they have a baby, they have to bring up the children to eat, wear, attend school, buy toys and so on. As mothers, they can't just for their own consumption. In fact, no matter men and women, they both have shopping desire. What differences mainly are shopping motive and object? Firstly, men are rational when shopping by paying attention to utility and taste, for example, they buy a set of top brand business suit, a famous brand shirt and so on. For men, their purpose is more noticeable, either for themselves or for others. While women are different, they are more perceptual, they like walking on the street or through the malls, and women like to buy anything coming into eyes, from top brand fashionable dresses to cell accessories. Women don't care more about the brand. They will want to buy the item as long as they feel like it at that moment or the price is cheap. Sometimes women buy things not based on their needs, but a kind of temptation, they believe that such cheap chance will be never back again if they miss it. So they don't think too much about paying for the items. Secondly, clothing, jewelry for men to choose from is less than those for women's. And designers are developing their imagination to design a variety of novelties for women to meet the need of women's shopping desire. The simple example, women clothes are colorful with different styles, while men's is nothing more than these few kinds: black, grey, white, and blue, brown. So it is much easier for women to make a choice while shopping, naturally, their shopping desire is stronger. On the contrary, because of too many choices women can choose from, usually they choose from one to one, and want to have a try on everything, at last, they find that almost all the things are that in their wish list. Moreover, they can save money with kinds of coupons through online shopping. So that's why women seem like shopping more than men.
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