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Smartphones have dominated the end users life and also plays an important role in their day-to-day activities. It also created demand for the mobile applications and various mobile application development firms started to develop the apps on different platforms to cater the needs of end users. It has made the life of people so easier since the applications take care of their work and reduces their effort in performing their other activities. Build unique and creative applications and also ensure that the app poses all the features and facilities for satisfying the end users requirement. When the download rate of a particular app in the app store increases it means that the applications are going well in the mobile market which also leads to more business. On the other hand, developers have to be careful while creating applications as it should meet the current trend and requirements of the end users and so on. If the application is developed by not knowing the current trends in the IT market, then it will lead to considerable loss for them. The Mobile Application Development gained importance and applications are built in almost all platforms. Applications developed in a particular platform cannot run on other. This is one of the major drawback as far as mobile application development is considered, but it can be overcome by using cross platform techniques. Applications are incorporated in mobile phones by two ways. The first one is upgrading the device by adding new features to it. The second one is installation new software itself. At the time of purchasing itself the mobile application development companies offer some of the applications for free. Users can make use of these apps or they can download the app from the store. People prefer to download the app from stores based on their requirement. Mobile phones are upgraded with its latest and new technologies often. The mobile phone manufacturing companies itself started to realize the importance of applications and began to develop it in almost all platforms. The mobile application development is still in its starting stage and there are lot more to come with mobile apps. Definitely, applications are going to make an endless functionality for the end users. Hence, mobile application development is offering chances for the end users to make their life easier. It is up to the users to make use of these applications effectively and obtain maximum benefits from it.
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