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These days, bloggers are concerned with blog ranking. To achieve this, they perform Search Engine Optimization (SEO) by themselves. However, many fail to notice and concentrate on all factors which affect ranking. To gain a better SEO rank, one must follow few strategies based on updates of Google webmaster guidelines. This will help you to avoid few major and minor mistakes that could cost you a bad ranking and dump your website to the last. Here are some of the most important mistakes that you should avoid as a blogger to ease your SEO and acquire a better ranking. Content quality Many people make a mistake of creating different posts with similar keywords. In such cases, you land up with the contents very similar to each other or in the worst scenario it could land up with the same content as the other post. Hence creating different posts with similar keywords would reduce the value of your blog and also earns your website risk for a search engine penalty. Missing Title tags and ALT tags The title tag is one of the most important factors for a post. Title tags are meant to be short and optimized. However, many bloggers write a post with a long title and forget to optimize their title tag. Another important tag to be remembered is the ALT tag for the images. Giving a valid keyword in the ALT tag for the images makes them optimized and does not treat them as just images. Excessive use of keywords Using too many keywords in a particular post just for attracting more traffic is going to damage your ranking. It is best to create different posts for different keywords. Excessive use of keywords could ban your website. Obsessed with page rank Page Rank is an important aspect for any website and the bloggers are all over it. Trafficking increases not only because of the Page Rank; there are plenty other factors like analytics, ROI, relevancy, etc., as Google has mentioned previously. Don’t worry about one or two phrases which don’t get ranked well. Look into the overall ranking and the traffic your page gets when well optimized. Designing quality Another important factor is the look of your webpage. People get attracted to your blog based on the look as well as the quality of the content. Bloggers take it for granted and use too many graphics like images, flash, videos and audios. Basically over crowding web page with graphics could bring down the speed and reduce the optimization of the page. Avoiding social media Social media is an effective medium of communication recently. Sharing your posts and content on a social network will help your post reach the desired readers as well as increase your traffic when they share and like them. Poor backlinking To get a better SEO ranking, it is important that your website is effectively back-linked. The more backlinking your website has, the more traffic will it get. To get a better ranking, recently people have started to buy backlinks from popular websites. This is definitely not healthy at all! When this type of shortcut backlink is detected, your website could get penalized. Getting backlinks in a natural way through comments, likes and shares for your post is the best technique to achieve SEO. Avoiding these mistakes could get your blogs optimized and help achieve a better ranking and trafficking. Happy Blogging!! Visit Allwea, the best web design & development company in India, which specializes in Software, security & custom design solutions, print design services, SEO, SMM & Logo designs
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