|
Marketers have turned to different social networking sites to reach their target market. Even if using social networking sites has proven to be effective, it still does not leave a good feeling when you annoy people and deceive customers. Today, Facebook has replaced MySpace as the number one choice in web 2.0. Problems arose as Facebook rose to fame. Some people were complaining that their friends were only interested in talking about business. Some even found their friends more interested to transact business over catching up on their personal lives. To resolve these problems, many marketers started Fan pages and cleaned up their friends’ list. Now, all marketing strategies will be done in the Fan pages while their personal Facebook profiles are reserved for family and close friends only. This year, Facebook is estimated to gain over $710 million in revenue. Facebook now has more than 350 million members and the number is growing continuously and fast. With its newest feature called Facebook connect, members can now connect across the Internet through sharing their blogs or websites. Because of its rise to marketing fame, Facebook will be the leader in social networking because of its global scale. Facebook today is translated into 70 different languages! With its translator, language barriers are broken down. But as the years progress, Facebook must find a way to avoid spam messages. Today, any user can send a message to anyone even if that person is not his or her friend. This means that users can receive all kinds of spam messages – from the long lost relative who has the same surname as you do and is asking you to give her $14,000 in order to transfer $1.4 million into your account to the sexy men and women who want to chat and be friends with you! With last year’s problem with content privacy, Facebook users will now be overly sensitive when it comes to changes in the site. Last year, Facebook announced that they own users’ contents which caused many people to get angry. To put out the fires, Facebook retracted that statement. There are so many ways to advertise on Facebook. As you can see, advertising is in full scale there. There is an AdWords-like campaign which targets users by location, age, and more. You can also create an ad, choose pay per impression or PPC and track conversions. Competition will definitely heat up among marketers. Be ready to step up your campaigns early in the game. If you want to learn the secrets of internet marketing, get a copy of my 7 Steps to 7 Figures, You can find it here www.SimonStepsysCoaching.com.
Related Articles -
Facebook,
| 
