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It's a travel industry fact: 'staycationing' – taking a holiday in the UK rather than travelling abroad – has gained dramatic popularity among Brits over the last year; and it doesn't seem like the trend will slow down anytime soon. Of course, the statistics come as no surprise: with a sluggish economy, many individuals and households have been looking for ways to preserve certain aspects of their lifestyle – for instance, taking annual holidays. Yet in doing so, they've also been trying to cut costs where they can – something that staycationing has helped countless holidaymakers achieve. The trend has not only helped households enjoy holidays while watching their spending, but has also boosted the UK's economy by supporting British resorts, restaurants, and other industries closely associated with travel. Statistics have shown that internet enquiries on travel to Devon and Cornwall's coasts were up by 75%, while destinations such as Blackpool, Brighton, Torquay, and Newquay also gained significant popularity as staycation destinations. However, topping the list of UK staycation destinations is none other than the coastal town of Bournemouth, situated in the south of England. In a 2009 end-of-year survey, Bournemouth was officially named the UK's most popular staycation destination, beating Brighton and Portsmouth. Aside from its vibrant setting and beautiful coastal backdrop, Bournemouth is well known for its festivals and events held throughout the year, as well as a host of attractions and activities for visitors of all ages. What's even better is the fact that many of these events, attractions, and activities are free to experience. For instance, one of the town's top cultural attractions - the Russell-Cotes Art Gallery and Museum – offers free admission, and features an intriguing collection of paintings and objects collected by Merton and Annie Russell-Cotes on their world travels in the 19th century. The Bournemouth Air Festival - an annual seafront air show held in August – is another free attraction, having drawn 1.3 million spectators in 2009 alone to witness awe-inspiring air displays. The Bournemouth Literary Festival, the Kids Free Fun Festival, and the Bournemouth Fire Festival – an event featuring fire performances, film, sculpture, installations, music, and more – are also among the town's array of free and exciting events. With so much on offer - and so many opportunities to enjoy more for less – it's no wonder Bournemouth is the UK's top staycation destination. Of course, anyone considering travelling to Bournemouth is strongly advised to make all travel arrangements and reservations for Bournemouth hotels as soon as possible, as the influx of holidaymakers can make it harder to get a booking. Isla Campbell writes for a digital marketing agency. This article has been commissioned by a client of said agency. This article is not designed to promote, but should be considered professional content.
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