Recognizing 3: fortified rice is "expensive rice," a high, medium and low-grade difference.
A: The fortified rice is to add the nutrition of rice grain, the grain in terms of nutrition, there is no high, medium and low-grade difference. We all know that ordinary rice prices in the market is very different, there are 12 yuan, and also appear before the "hundred rice," rice fortification of basic material / raw material price / grade level of the decision of the fortification The price level of rice. At present, fortification of rice producers are better quality, higher prices as the basis for high-quality rice production of rice fortified rice could have caused this kind of understanding consumer misunderstanding.
For production enterprises, in addition to basic meters, the need to increase the cost of the purchase of nutritious grains, mixing equipment and related inspection equipment, vacuum packaging, of course, because of public nutrition in China is still very weak, and businesses may also into the appropriate marketing costs.
Recognizing 4: fortified rice is "mandatory rice", would form a monopoly product and price.
A: For the fortification of rice, the current practice is to promote the national call to the enterprise to respond to the "combination of government and business" campaign mode, and "businesses products, from consumers to choose" the consumption patterns. Fortified rice is a rice variety, is a market commodity, regardless of who coordinate the corporate uniform price, the price would be in violation of state anti-monopoly law, so the price of rice fortification only corporate behavior, from the business based on cost, supply and demand decisions .
Fortified rice producers need to purchase nutritional tablets, some might think that the resulting monopoly price. Production of grain nutrition needs of 29 million machinery and equipment, very expensive, currently produces nutrient tablets are Wuxi peacekeeping force meter, there is the food. The campaign, the grain is to compete by adding a mechanism to guard against just bought a nutritional grain and monopoly situations, more companies are also welcome to join in. (of course, meet the relevant requirements in terms).
Fortified rice is recommended and promoted products, countries do not impose, it does not appear to buy less than ordinary rice consumers in the future, or even miss a meal rice problem, fortified rice is to provide consumers with a new market choice . As for the future will replace the fortified rice, ordinary rice, depend on the choice of consumers.
Recognizing 5: After adding a trace element, is not natural, but health care products.
A: Food fortification is the addition of nutrients to foods, add nutrients to supplement the lack of various trace elements in the human body is a daily feature of non-medicinal, non-therapeutic function, the same as ordinary food, or to meet the physical needs of mankind function; rather than to health care products, to satisfy the requirements of the treatment and prevention and other special features.
Postscript: Yu Xiaodong, director of food and nutrition on the fortification of rice-related issues to do to strengthen the analytical, for the current misunderstanding arise, the director said he was welcome, he said, these disputes arise, that we have started to pay attention Nutrition strengthen the food, everyone's attention on the good will for you in the future on a correct understanding of food fortification, so as to promote food fortification promotion and development. On future development, the Director pointed out that since the policy of the country, and has been included in 11? Five-Year Plan, the State is certainly encouraged, and will have a variety of policies and price support, Public Nutrition and Development Center will do nutrition knowledge related to the public good publicity, good publicity and education, strengthen the positive guidance, and promote all of the relevant domestic and international understanding of the situation. In addition, for manufacturers, the director also expressed the hope, hope that the fortification of rice companies jointly set up their own trade organizations or institutions to do quality assurance, maintenance of market order, industry self-regulation markets, domestic and international peers, etc., which regulating and promoting the sustainable development of the health industry. (Source: HC network of food industry: Jianhua) I am a professional editor from Chinese Manufacturers, and my work is to promote a free online trade platform. http://www.chinaqualitycrafts.com/ contain a great deal of information about head candy headphones , homemade modeling clay welcome to visit!
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