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The home internet business articles have two main benefits. They will stay for years in the article directories and they pre sell the landing pages. On the top of these, they are excellent ways to build the brands. When a home internet business marketer writes optimized articles, also the articles have the possibilities to rank high. The keyword usage makes it possible for the surfers and the search engines to find them. But these are just technical benefits. 1. When You Write, You Will Learn More. The internet marketing is, like all marketing, a learning by doing process, which will never end. When a marketer starts to plan a home internet business article, he has to make some research in the Internet, because every article must be professionally written. This requires reading and the reading means learning. This is also a splendid way to make a competition research, because the marketer seek the information by using the keywords. When he will use this method regularly, his skills will be improved. 2. The Articles Build Your Brand. The readers will appreciate your articles, because your target is to help them by sharing a free and useful information. By doing this repeatedly you will build your own brand immediately and during a long period of time. 3. The Keywords Are Important. Every article, which you write must be keyword optimized. Why? Because the optimized articles have possibilities to climb high on the result pages of the search engines. And the readers will find them from the article directories. 4. Distribute Your Articles All Over The Internet. You can do the distribution either manually or by using some software or distribution service. The difference is in the time, which you have to use. I prefer the article distribution service, which will throw my article right away to the main article directories online. 5. Use Always The Long Tail Keywords. The long tail keywords are search terms, which include at least three words. These terms work best, because actually each term includes several search term combinations. This means that with one term you can reach many small niches. Usually the article is the first information, which a site visitor will see online. When you have written lots of articles using many different keywords, you can reach potential customers from several niches. Actually only your imagination is the limit, because you can always find new keywords and to try to rank high. I have used articles as my main promotion way since 2005 and found out them to be the most effective ways to promote my home internet businesses. What is good is, that they offer a residual system for the promotions. Once written they work again and again. Juhani Tontti, B.Sc., Marketing. Because the home businesses require long term promotions, the article marketing is a perfect fit to the internet home business marketers. Visit: home internet business
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