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Starting a dollar store comes with thrills, excitement and certainly a great number of concerns. One of the biggest concerns for most who decide running a dollar store is for them is finding the perfect location. There is anxiety about what is needed to have the perfect location. Then of course comes the fear about what happens if the wrong location is selected. The list of concerns just keeps getting longer and longer. In this article we cover 5 important criteria to remember when starting a dollar store. Make sure your store meets all of these and you are one step closer to finding the perfect location. #1) Your store must be very visible to passersby. A storefront that is tucked away out of sight will be much more difficult to operate. In fact one of the important considerations for those starting a dollar store is just how visible your store will be to all (vehicles and pedestrians) who pass by. The more easily seen, the less extra work and money that will be required to attract attention and to let prospective buyers know your business even exists. #2) Vehicle and pedestrian traffic count matters. High traffic count numbers are an indicator that you will have a large potential pool of shoppers for your new business. This ready pool is close-by and will be passing most days of the week. The challenge for those running a dollar store will be to turn those passers-by into shoppers. You must develop strategies to attract attention of those passers-by and then to motivate them to actually come to your store. #3) Close-by business make-up and conditions are important to examine. Ideally there will be very few, if any empty retail spaces close-by your chosen location. It is also important to examine the types of businesses operating in the vicinity of your location. The better their shopper mix aligns with your targeted customers the more help being surrounded by busy businesses will be to your success. #4) Close convenient parking is important. As those already running a dollar store know, many of your shoppers want to quickly pull into a parking spot close to the entrance of your store, run inside and quickly make a couple of purchases. These in and out shoppers are an important part of your clientele makeup. Others who shop in your store want the luxury of not walking for blocks to arrive at your store. For example, a mother with two or three small children needs close by parking. #5) Easy parking lot entrance and egress are a must. If you are running a dollar store always remember the key is convenience. This holds true when it comes to coming into and leaving the parking lot by your store. Barricades, one-way streets, requirements to travel a block or two, make a u-turn and then come back are all a big turnoff for many prospective shoppers. They are looking for ease at every step. If you are thinking of running a dollar store put yourself into the shoes of your customer when you examine potential storefronts. Look for convenience and ease at every step. Locations that take extra time, effort or travel should be carefully examined before making a decision to move forward. In today's business world it is just too easy to drive down the street a short distance to a competitor store when things are too difficult. To your success when starting a dollar store! Are you interested in starting a dollar store? Visit http://www.openingadollarstore.com for more information.
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