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Newspaper Converted Into A Trend In The Media Market Needs Reconstruction by sgbvdf asga





Article Author Biography
Newspaper Converted Into A Trend In The Media Market Needs Reconstruction by
Article Posted: 09/29/2010
Article Views: 97
Articles Written: 2044
Word Count: 1005
Article Votes: 0
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Newspaper Converted Into A Trend In The Media Market Needs Reconstruction


 
Business,Business News,Business Opportunities
"China Securities Journal," the first dozen employees from the "? Hope" Xinhua Economic Information Department of weekly and transferred over, and designated corporate identity in 1993, the newspaper clearly states: willing to "China Securities News" to do business employees to come, or stay in the same unit, the staff all came to pay social security in accordance with employees.

"State Home Appliances Net report "National Grid is a wholly owned subsidiary, is in charge of corporate identity, direct the enterprise legal person registration, and remuneration and social security are in accordance with enterprise standards in the implementation, there is no gap on the psychological and treatment.

"Beijing Times" the establishment of the original establishment of the old staff has been diverted in part to the foreign experts bureau and other units, leaving only a dozen in the newspaper, and later developed 1,900 staff are employees, therefore not much of a burden.

"Electrical Business Daily" has done for many years to turn enterprises to prepare, in the years before and Transformation stages started to pay the insurance for all employees, shall assume the cost, in real time and Transformation, resistance and burden has been reduced to very small.

Chunlei told reporters, "Reform is an inevitable trend in the press, the key is how to solve the problem a good person."

Difficult and Transformation of recombinant Although many newspapers have carried corporation registration, but the real deal is still difficult to break through the press.

In the current market structure, "China Securities News" day was pretty good, the annual Sell Income can reach more than 3 million, which information disclosure of listed companies and package advertising revenues accounted for 70% -80%, and this is information disclosure of listed companies of several newspapers and established eligibility profit model. This part of the proceeds large enough for several reported security, "not bad money," Maybe this is the "China Securities News" has not fully carried out the root causes of company operation.

Years after the stock market competition, Ebb Tide, the original disclosure of information designated by the State reported an 8-s now become "the China Securities News", "Shanghai Securities News", "Securities Times," three of the world.

"Competition is also forcing newspapers have become bigger and stronger, and now do not increase the price of newspaper advertising, once a profit is something we indiscriminate investments and profits have been down the very thin, and now rely on volume and profitability on the one hand the scale of victory, the other on the layout and reduced cost. "Lin Chen told reporters. This may be the "China Securities News" next to form limited liability company one of the reasons.

Then why not expand or acquisitions to expand the chain to open up the local media market to expand the scale of profit? "We also talked about local media mergers and acquisitions, But you have to buy the local media, local Committee Propaganda Department does not dry ah, or the a high, or to the local establishment of sub-agencies, but that costs and risks are great. "Lin Chen" China Economic Weekly, "said.

Jinghua newspaper publisher when the local acquisition for Wu Haimin deeper feeling frustrated. "We worked hard in the market itself is no problem, but how to enlarge the scale and means of mergers and acquisitions with the capital to expand the industrial chain, it is very difficult." He said.

"Beijing Times" in the Beijing Morning Post, ranked first in market share, the last objective is to infiltrate the country to build a city newspaper group, therefore, when the newspaper Jinghua already planned acquisition of a number of local cities in the country paper media. From 2002 to the present, Wu Haimin in the various cities and local media to discuss investment in paper, from Tianjin in the "public Al-Hayat", "Bohai Morning Post" to Shanghai, "Shanghai Youth Daily", to Hunan, Guangxi and other negotiations, without success, even within the system to acquire People's Daily newspaper, and no significant progress. In addition, they and the Central People's Radio on a couple of years, wanted an urban voice channels, also ended in failure.

Why has the nature of a business acquisition can not be achieved newspapers?

"I'm going to buy, if we are entrepreneurial, and he was no business, we can not dock, how acquired? Price to set? Competent host is to let go?" Interview, Wu Haimin thrown a series of questions, he "The real big deal to achieve, need the whole social media resources, thereby changing the pattern of newspaper sector, the company is the acquisition of the premise."

Face after the press and Transformation of acquisition problems, there is another important reason is the current Issues of resources can not flow.

English major media investment group is directly under the State Grid Corporation of the only units in the media industry, the State Grid Corporation of the system also has several local newspapers, such as "Henan Electric Power News", "East China Electric Power News" and so on. British Big Media tried to negotiate with the acquisition of the local newspaper, "but the local Press and Publication Administration to Issues outflow of resources can not refuse the application, if sent to the local newspaper up, so the cost is high, which undoubtedly limits the expansion of our . "British major media investment group, said deputy general manager of Hai-Dong Ding.

In addition, the United Kingdom had also plans to enter the big media TV Industry, to create a cross-media development professional media group, but newspapers, magazines, radio and television were broadcast by the General Administration of Press and Publication Administration and in charge, there are some coordination problems and policy barriers, which they were dropped.

I am China Toys Suppliers writer, reports some information about flyers door hangers , incense coil.

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