3 26 TCL Group published its annual report, despite your wish to hand over a respondent?? Total profit and net profit attributable to listed companies have improved significantly, but this export-oriented enterprises clearly marked slowdown in overseas sales growth.
TCL Group is China Home Appliances A microcosm of enterprises in the overseas market shrinking, "Made in China" will spend the winter of testing? An industry believes that the test in a decline in exports, the positive structural adjustment and domestic demand driven, is the transformation of China's household electrical appliance enterprises key.
Results: overseas sales decline TCL Group announced in the annual report, a total profit of 6.59 billion yuan, up 45.66 percent, attributable net profit of 501 million yuan of listed companies, up 26.60 percent. TCL Group's operating income of 38.414 billion yuan, of which sales of 37.367 billion yuan. By region, domestic sales revenue 20.693 billion yuan, accounting for 55.38%; in overseas sales income of 16.674 billion yuan, accounting for 44.62%.
The export-oriented enterprises in China last year made a good record, total sales
LCD TV 4.184 million units, up 233.1 percent, the global market share rose from 13 to 8; TCL Communications, the total sales up 15%; home appliance industries, achieve a gross margin increased year on year. However, the overseas business by the larger global financial crisis.
Number of export-oriented industries also affected. Official said the Chinese business network, home
Air conditioning Exports dropped significantly this year, overseas sales shrink.
"50% of domestic air conditioning products are sold overseas, so the shrinking overseas markets impact on the industry is quite substantial. From the domestic market point of view, the main impact of air-conditioning sales, real estate and weather, the total to see, this year the domestic air conditioner market may also face a rather difficult environment. "appliances at Industrial Securities analyst, told reporters when red.
Chinese business network data, in January 2009 the total domestic exports of 1.9 million sets of air-conditioning sales of 360 million U.S. dollars in the year to 3.36 million units sold in January sales compared to total 550 million yuan and almost fell by half.
Reporter called Gree, Midea Security Affairs, told reporters that the report related to the upcoming release, inconvenience interview.
Responses: to enter new markets TCL Group, the adjustment to overseas markets, while greater efforts to enter emerging markets. TCL Group, said that despite the global financial crisis has affected the demand from emerging markets, but the company in the Middle East and Africa to promote a successful product strategy, sales, partially offset by decreased sales in other parts of the impact.
"Shrinking market demand in Europe and the United States, a lot of export of household electrical appliance enterprises to carry out structural adjustment in developed markets in Europe and America gradually shifted from the emerging markets of developing countries to achieve the purpose of reducing risk." Hong told reporters when said.
To OEM-based home appliance products in the market in the winter may be the first to find a way out. Midea Group Wang Jianguo, president of the refrigerator, told reporters U.S. and European markets to bring the consumer to reverse the recession, mainly for OEM opportunities they bring. "As the economic downturn, consumer spending trends in polarization, while turning the high-end market, the end users will turn the low end. Our main product is the low end OEM-based products sold in supermarkets and other channels, current orders continued to grow, are often in short supply this year. "
Wang Jianguo this year America's refrigerator
Overseas sales target set at 30% increase, "estimated the total at 25 million units sold, mostly to OEM products. I am an expert from China Chemicals Products, usually analyzes all kind of industries situation, such as camping gear outlet , disc sanders.
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