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Ceramic industry of the "Li Gui," come from? - Ceramics, materials, building ceramics - b by sgbvdf asga
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Ceramic industry of the "Li Gui," come from? - Ceramics, materials, building ceramics - b by SGBVDF ASGA
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| Article Posted: 12/10/2010 |
| Article Views: 59 |
| Articles Written: 2044 - MORE ARTICLES FROM THIS AUTHOR |
| Word Count: 661 |
| Article Votes: 0 |
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Ceramic industry of the "Li Gui," come from? - Ceramics, materials, building ceramics - b |
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Business,Business News,Business Opportunities
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With Foshan Ceramics Protection of regional brands of voice, media and Shandong OEM denounced the phenomenon, I recently visited Shandong Zibo, Linyi two ceramic producing area in Shandong in OEM initial understanding of the phenomenon were about.
It is understood, Shandong Ceramic The so-called OEM generally has the following modes:
1, companies processing between the normal commission (in the strict sense OEM );
2, registered sales of the company (no Production Line Holding Guangdong registered trademarks or trademarks of hiring others, according to statistics, only in Zibo, in the form of OEM is almost 100 species. );
Another, that is, the media in Guangdong reported openly "masquerade" Foshan font size is very small phenomena, as such clearly illegal behavior, once investigated and dealt with a heavy responsibility. According to industry analysis, Foshan, the impact of regional brand to be through two ways, first, "'Foshan Ceramics' as a well-known regional brands, and other areas if there is a healthy one OEM, the greater will be its regional brand . As for the "OEM benign" explanation is that most of the OEM sales and also sell own-brand products, two different sales approach than the brand outside of its production is the same, and, OEM sales of large in part through the dealer Proxy If there is no perfect quality assurance, and no talk about products. "Consumption of resources is the same, production is also a quality clearance products, branded by many in fact further expand the brand of Foshan region." This is the ceramic industry in Zibo in Shandong Province for the existing OEM ceramic industry generally views the phenomenon. Dongyue
a typical ceramic, for example, last year, AQSIQ announced in the National Ceramic product sampling report, ranked fourth, while the quality of the publication of substandard products, Shandong Zibo Quewu 1, on the contrary, Foshan has top the popular list of several ceramic manufacturers. Since 2005, Dong Yue ceramic product factory began Moot Consumption Side sampling, both own-brand products or OEM products, each vehicle products, such as a failure in the sampling found that giving up Vehicle Finished products, the quality of its products have gained good reputation of dealers, the market is doing well in the end.
Second, a considerable number of enterprises in Shandong have been gradually moving from OEM to own brand marketing orientation in transition, including Wall Areas, access to the "China Famous Brand" ceramic crown has been stick to its own brand line, crown the existence of only a few OEM is the first model, mostly Cooperation Commission processing business. In Polished Area, Zibo Ceramic Dongyue own brand sales and OEM sales ratio of 6:4, the OEM sales are for maintaining the interests of dealers in certain areas. Linyi, Shandong Yi Chau Ju ceramic of the total that the OEM sales only temporary, Enterprise for steady development, driven by OEM, private label share of sales will gradually share more and more, and ultimately walk independently.
Secondly, Shandong ceramic raw materials, energy, production equipment and production advantages attracted OEM business, mostly from Fujian, Guangdong, Zhejiang and Jiangsu province, the region is difficult to control Management .
For now, for some built in Shandong Ceramic enterprises Industry, the attractiveness of profits is much greater than the "bigger" to attract businesses. As a result, leading to profits of a variety of shortcuts will be fully utilized. However, some enterprises aware that the development of the shade is not a long-term strategy by others, some large, Production equipment Advanced development in a healthy Cycle The pottery business is gradually exploring, walking pace towards independence, led by these enterprises, Shandong pottery out of trouble is only a matter of time OEM. I am a professional writer from China Toys Suppliers, which contains a great deal of information about stop barking collar , pet dog carrier, welcome to visit!
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