Recently the Home Appliances Market, lower prices become the strongest voice, manufacturers and merchants alike were devoted themselves to the vigorous price-cutting tide. The reasons which led to price cuts, one older markdown to make way for the new listing, the second is due to poor export, companies urgently need to expand domestic demand, third, falling prices of raw materials, making household appliances production costs.
Price cuts as the market theme
Appliance market as early as price reduction activities began in January of this year, but the price cut was not large, over time, increasing efforts to cut prices. Into March, the first price reduction trend in air conditioning off, or even buy a Guiji company launched two wall machine to send promotional strategy. In
Air price cut The lead, the consumer electronics market are beginning to come alive, with markdowns.
Reporter appliance stores to see whether
White , Black kitchen or electricity, have different levels of price reduction. A 5.2 kg cylinder Bosch washing machine prices straight down from 6,888 yuan 1,800 yuan, Siemens-color
Panel Three-door refrigerator is straight down 1,400 yuan, priced at just 6,390 yuan. The TCL-wide model range of high-definition digital one machine none other than 30%, 46-inch E9 price is only 5,999 yuan.
Suning United also announced that Skyworth, Hisense, Konka, Changhong, TCL, Sharp, Sony, Samsung,
LG Big brands such as 12 first round in 2009 set off a large-scale flat-panel TV price cuts, local TV prices down 30% on average, joint brand prices on average reduced by 20%, price cuts ranging from 60% for each brand the mainstream model. Local brand 37-inch
LCD TV First large-scale down to 2,999 yuan, the local 52-inch LCD TV for the first time fell to 9,490 yuan, Sharp, Samsung, Panasonic 32-inch LCD TVs fell below 4,000 yuan, while the native 32-inch LCD TV has dropped to 2,490 yuan.
Beijing States United States Also co-Siemens, to rate, Sakura, Shuaikang brands launched various value kitchen package, buy range hood, stove, Yuba, disinfection cabinets, sink, water heater packages, discount ranging from 200 to 2500 yuan; buy to rate range hood, cooker, disinfection products package, 5 fold sales, sending gifts.
Song Linlin, general manager of Beijing Gome, said: "It is just the beginning, more surprises yet to come. In addition to Beijing, Gongzhufen GOME stores Dianqing, Madian Eagle store opened heavy equipment, the next Golden Week spring as home appliances, April 10 to 20 in Beijing Gome 9 anniversary celebration, 51 shopping carnival, have a surprise for consumers. "
Drop in physical stores, while continuously sound, online appliance shop also started a promotion. Century, associated electrical network official said the recent launch of the Online Shop will be home appliances across the board price cuts, online sales of the 48 special electrical price reduction of 10% -15% on average, up more than 30% decline. A joint 42-inch Full HD LCD TV Price 7,990 yuan, 6,888 yuan at current prices. Another 37-inch flat-panel TV prices in early 3999 yuan, while the recent price of 2999 yuan.
Lower prices to make way for the new
older Appliances large price reduction, an important reason for this is to accelerate the replacement of old and new products, older make way for the new.
A home appliance store in Beijing, the reporters saw the original price was 13,880 yuan a New Year's three Guiji, now priced at just 9,400 yuan, sales staff told reporters that it is older devices, this year is no longer produced, Therefore, a large price cut. Siemens two drum washing machine prices were also down 1,200 yuan and 900 yuan, sales price reductions given reason is the old model, this new listing immediately, so it cut prices.
Month of each year's 34 are listed on the concentration of competing TV new time, recently, Konka, Hisense LCD frequent introduction of new products, TCL, Changhong, Skyworth and other domestic brands also said that there will be new mass market. I am an expert from China Crafts Suppliers, usually analyzes all kind of industries situation, such as miniature water pump , vane vacuum pumps.
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