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Realm of design aesthetics: emotional and rational harmony - design aesthetic, emotional and ration by sgbvdf asga
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Realm of design aesthetics: emotional and rational harmony - design aesthetic, emotional and ration by SGBVDF ASGA
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| Article Posted: 01/04/2011 |
| Article Views: 95 |
| Articles Written: 2044 - MORE ARTICLES FROM THIS AUTHOR |
| Word Count: 776 |
| Article Votes: 0 |
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Realm of design aesthetics: emotional and rational harmony - design aesthetic, emotional and ration |
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Business,Business News,Business Opportunities
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Complex, not only themselves, but also the complex environment in which he determined that people are complex emotional and rational. Design Is a human creative activity, is based on a specific purpose in an orderly, structured modeling technology activities, is to seek things and better coordination between, and create consistent with physiological and psychological needs of human society and the environment. This shows that the design is artificial and service to others, and who determines the complexity of emotional and rational design is also integrated. Value to a product (or entities) in terms of their understanding of standards may be different, one is the main scientific understanding, the pursuit of rational and quantitative, focus on functionality and usability standards; one is to perceptual knowledge-based, the pursuit of art forms and non-quantitative, focus on personal feelings of the spirit of the standard. One reason is an objective fact that the representative, the representative of the human emotional attitude.
In the design process of often encounter this problem: do not know a little more rational or more emotional. In fact, more rational or more emotional focus of the discussion should not be. Good design works sometimes and sometimes a little more rational and more emotional, not absolute, but, without exception. All that can be widely accepted, and its design is the better integration of rational and emotional body. Because only rational and emotional harmony, to make products like natural creatures of magic. This is the design of the "beauty" lies.
1. Rational and irrational aspects of the design
Rational development of things that deal with the problem in accordance with the law and the principles of natural evolution to consider the issue, that is able to see the nature of matter and material, targeted to make judgments and decisions. Justified to guide rational, logical, scientific. Reason is the reality and calm. In the design process also needs rational. Design theory must rely on the rational design of factors, including: functional, technical, and structure. This requires the designer to grasp the practical professional skills, such as ergonomics, psychology, mechanics and engineering. In the design, we must first consider the product's object-oriented design is that we will take into account many aspects, such as: market research, consider the consumer demand to determine market positioning; consider whether the technical requirements to meet needs; Products body size, shape and force areas; products are ergonomic, it is easy to operate; each operational unit is practical; various components in the significance placed on it no doubt can be identified and the structure of the arrangements and dealing with and so on; products processing technology, technical indicators, interchangeability requirements; products are easy to transport, cleaning, maintenance and repair, etc..
2. Perceptual and emotional aspects of the design
Sensibility: sensory perception. Especially the content or the direction of orientation aesthetic or emotional, sentimental is to follow the intuition, inner voice, reason is to follow the reason, the voice of the brain. Let the number of logic of rational and emotional nature of people to natural persons; if rational sense of freedom constraints, we must at this time to eliminate emotional stress.
Yu Kuang-chung's "prose of the intellectual and emotional" in the use of: "So there should be two kinds of perceptual interpretation of the term. The narrow sense refers to sensory perceptual experience as a manifestation of generalized emotional or even refer to: an article for intellectual structure, tone, imagery and so beautifully arranged and produced the charm. " Design sensibility is the expression of human nature, it involves aspects such as: shape, color, and material.
Women mildly soft lines, right and wrong to create smooth delicate combination of organic shapes, bright colors on the market and the unique curved shape U.S. supple and glossy various cosmetic bottles, cool colors give a sense of obscurity and the temptation to ruminate and taste. Colorful mountain bike, figure-rich umbrellas, colorful mobile phones, because they demonstrated the dynamism and vitality of youth fashion. Wood, bamboo, rattan, cotton, linen and other products produced by the preparation, with mild simple texture, hold the man-made materials can not replace the psychological value. So these are the perceptual side.
3. The integration of rational and emotional
Take industrial design, industrial design object is the thing, no matter what this thing to play the role of the people, in essence, they are human tools. I am an expert from China Toys Suppliers, usually analyzes all kind of industries situation, such as capri cargo pants , khaki men's pants.
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