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Detergent washing powder market is gradually eroded by the popular soap - detergent, washing powder by li miss





Article Author Biography
Detergent washing powder market is gradually eroded by the popular soap - detergent, washing powder by
Article Posted: 01/09/2011
Article Views: 99
Articles Written: 1636
Word Count: 714
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Detergent washing powder market is gradually eroded by the popular soap - detergent, washing powder


 
Business,Business News,Business Opportunities
Liquid detergent has already come out though, but its high price and the traditional concept of consumption by the people affected, has been Beishoulengluo. Today, liquid detergent for its health, environmental protection, ease of use features are to seize the washing powder, soap in the market, liquid detergent has become everyday tools of modern housewives.

Dazzling supermarket counter liquid detergent It is understood, Longgang District, major shopping malls and supermarkets, has been listed on the liquid laundry detergent have launched a new counter. April 19, Kowloon City Vanguard's supermarket in an interview found that the current Cleaning Products Accounted for the largest area is no longer the soap and washing powder, but the liquid detergent. Liquid detergent variety, more than 20. Rainbow Longgang Town, Bao-year-old shopping malls, etc., also introduced a counter to display more than 10 brands of liquid detergent. Rainbow Market Sales Longgang Town, told this reporter, now a common liquid detergent market is generally divided into three: normal liquid detergent, high-grade phosphate-free liquid detergent and concept-based liquid detergent. Most of the former price of 10 yuan or so in the bottle, mostly high-grade phosphate-free in between 30-50 million, while the concept of type is the most popular, based on the original concept with a variety of popular consumption, such as antimicrobial sterilization , disinfection health, soft, gentle not to hurt the other hand, some of these products on the 100 yuan price.

Endless promotions In Kowloon City District, China Resources Vanguard Supermarket liquid detergent monopoly, see the mall's staff are engaged in promotional activities, holding a bottle of red chili oil painting made in a few small clothes, and then holding detergent and liquid detergent for washing demonstrations to show consumers the advantages and characteristics of liquid detergent. This trick is really useful, the scene attracted many eyes of consumers, and everyone have basket purchase. Streets in Phuket, Henggang streets and other places some of the major shopping malls and supermarkets, the reporter also saw business in the area to carry out a wide range of cleaning products promotion?? Washing contrast, sending free samples, trial, discount, etc., various promotions endless. Promoters told a reporter, and now they can reach sales of liquid laundry detergent a month more than 300 bottles.

Soap, washing powder by the challenges
With the continuous improvement of living standards, the changing concept of consumption, people have started to pay attention to the laundry before the less critical items together. As the decontamination capability, not to harm the skin, more and more families have started to use liquid detergent for washing clothes tend to choose to replace the commonly used traditional washing powder, soap. Many large shopping malls in Longgang's see, sit tight in laundry detergent products with previous head the "top spot" compared to liquid laundry detergent products now account for over the counter area has begun washing powder, showing an "Enemy at the Gates" of the battle . Market sales staff told reporters, compared with the washing powder, liquid detergent prices a lot more expensive, but look at the current sales volume, liquid detergent is very broad potential market. Reporters found that while most consumers are still accustomed to using washing powder, but more and more families have begun to consider the use of liquid detergent, in which young consumers and higher income white-collar sectors of the liquid detergent especially favored, and age, relatively big housewives are the main purchasers, detergent products. Ms Lau Henggang work in the street, said she used liquid detergent in the future the most intuitive feeling is that the liquid detergent wash out some of the clothes softer. Longgang street Miss Sun said, compared with the washing powder, liquid detergent is more convenient to use, and rinse in addition to cotton, hemp, chemical fiber material clothes, the hair and feather category can wash clothes, use a wide range.

Shopping malls to the staff, with the liquid detergent product prices falling, will washing powder, soap, forming a larger impact on the sales market.

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