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Festivals for the benefit trap with too unreliable at Best Buy - Best Buy LCD TV - Network Applianc by erhtt cwqc





Article Author Biography
Festivals for the benefit trap with too unreliable at Best Buy - Best Buy LCD TV - Network Applianc by
Article Posted: 02/10/2011
Article Views: 73
Articles Written: 1382
Word Count: 987
Article Votes: 0
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Festivals for the benefit trap with too unreliable at Best Buy - Best Buy LCD TV - Network Applianc


 
Business,Business News,Business Opportunities
Promotion, is often considered as a business upgrade Sell Performance of one of the best ways.

In the global economy, a low indemnity situation, naturally became the year's 51 businesses were swept away past "bad luck" Searching for a good time to eliminate sales of passion. The lead in the government sector, this year's Shanghai 51 consumers a fire, either merchants or consumers are smiling, what they want.

However, with a smile at the same time, reporters also found that businessmen of the promotion may not have given consumers the real benefits, the first week after the holiday, the reporter received a lot of business on May 1 holiday period Promotional really seek huge profits Complaints . Particularly in the services, Best Buy, known mostly, in stark contrast to this, online mall promotions during the festive season but Fudan sure.

As has been professional, warm and genuine as the slogan of Best Buy, the existence of marketing traps situation? Whether the other store promotions in Shanghai just and fair?

3 selling three price Best Buy have Bluff?

Last Monday, the city's Pudong district of readers Mr. Chen came to us a call, he said, when he was 51 to Best Buy to buy LCD TV "I see is a price to 2,999 yuan in the LCD TV, the results did not buy, and then a salesperson told me buy a TV audience full of hundreds of thousands of delivery, so I got a Sony , And bought the other side does sent me after a lot of tickets, but a question to know that this coupon can not buy anything else, only buy the Sony extended warranty service. Well this is not deceptive. Theory to find the manager, the manager look of love or not. "

Same afternoon, this reporter went to Best Buy, a staff consultation to the price of a Sony LCD, the clerk said that the models have been sold, but if you really want, you can book, 3 months after which they will home delivery; press Youxiang another clerk asked about the type of liquid crystal, did not expect was that the staff actually said that there are goods, and immediately give the list to fill out, asking when he can be delivered to your door, answer within a week , and the price is better than the first clerk to open the low 200. When the reporter took the list goes on to find the store manager completed, the manager looked at right away that can not sell at this price, this product does not participate in promotions, and grabbed the list. The face of this scene, journalists know what to say, the same store, with a product, three staff are given different answers, put aside what was not said not to participate in promotions, no one knows Electronic Product price changes quickly, and if a clerk in accordance with the first statement after the delivery in March, when the price difference to who is going to fill?

In front of Best Buy's store, also found that the one that says "TV Air conditioning Small appliances over 1000 back to 150 "message, no other explanation. And when this reporter, when questioned, the shop means a shop next to a DM, simply said, is written very clear that he looked. Well, is not to write the detailed rules DM front of the store Advertisement Do not need to explain the detailed rules on the promotion yet?

Reporters tried to contact Best Buy Public Relations department, but no one answered the other phone. A similar situation

Suning There are also stores such as 3C. Some netizens said that on the 1st day of Zhongshan Park store Suning he purchased a Samsung LCD, the results do not say the price is not cheap to pay the money to actually complete that before delivery to the end. Things like, quite a few.

This, the newspaper said legal counsel Yuan Yun: This is misleading the consumer. "Although the business of marketing actions to decide its own, but even if some details can not be written because of shop advertising, they should also be consultation on the details of the field staff see or the words. The obligations of business in consumption, consumers have to understand consumer rights. In fact, what the relative coupon promotion, I still prefer the direct discounted. say so well, I bought your product, you give me the discount is it, what coupon seems to me to be just another beautiful trap. "

Benefits and pitfalls with the need to think twice when the shot

Even been to Best Buy all genuine playing a gimmick, and other stores in Shanghai is also the case? According to report, during the holiday season, Xujiahui business popular in all supermarkets, the stores have resorted to have an insight magic. Bainaohui as the "big lottery scratch cards in May," Best Buy's audience full of 1000 to send 100, the Pacific "to 9 Amoy 9 pumping music" and the brand sale bustling in the interview, the reporter found Most store promotions or to bring the consumer benefits.

"I am just waiting to buy liquid crystal 51 when the promotion." Newspaper readers Mr. Lu said, "51, I bought in Pudong Yaohan Samsung LCD TV. That day I called several of my friends , all the floors in the shopping coupon income, but it finally buy a TV promotion but also cheaper than 2000 yuan. I just watched a holiday when there are a variety of promotions, two have a variety of coupons, so I can to The cheapest price I want to buy the goods. "

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