The country are said to have 70 million Marketing , But there may be good to do marketing Jige Yi. In fact, each person every day to do marketing, to own things, their own ideas, people accept it and get value from them. Sell If everybody is doing, but you know, marketing is also triple realm, they are technical, art, philosophy.
Marketing is a technique I think the top one of the basic characteristics of the marketing team is, among the team members, you can understand other people, and others can understand you. This team is ideal.
Vivid display technology, vivid point of sale, route calls, negotiating skills, distributor management, channel management, regional market launch, new product promotion, promoters and management training, etc., I think, can be summed up into the technical aspects These things are the most basic things as sales workers, with the intensification of market competition environment or reduce, change, change change, adapt, easy to learn this stuff, but needs to continue to self-training, so to top level, if oil peddler, as such technology, learning is very easy to learn, but to reach the top level, it is very easy.
Marketing is an art In a variety of marketing techniques, technologies, different schools of sales, Coca-Cola, Procter & Gamble, McDonald's, KFC, Mars, Panasonic, Hewlett-Packard ...... In fact, the different schools of martial arts who is very much the same use of speculation, the Bottom of Heart.
Example, negotiations with customers, we learned all the business practices of large companies, but also the original Harvard study on the negotiating skills of people do not really use real office, may be invited to eat a number of food procurement, delivery a few red packets, or to quote a few points down, so many skills useful?
Business terms, relationships are very important, but by no means can learn, only bit by bit, is the accumulation of normal, with people constantly dealing with and received valuable experience, this technique can not be obtained
Art form, is a technology above, the dealer management is concerned, in fact, speaking for the business activities are a process of interaction between people, dealing with people will always be people aspect, so Some people say that any industry is the entertainment industry, are to everyone in the relaxed, pleasant atmosphere, we are likely to close, and the occurrence of relationship. This is not to argue with the customer a clear scientific data, the merits can be achieved. Make sales, if the level of art done up, are rather difficult, and this can easily achieve greater success.
Marketing is a philosophy The so-called Great Voice
sound Boulevard invisible. Sales to achieve the end, is a state, is a natural reaction, applied to every aspect of daily work. We did not have to skills, they do not taste of art, only a single thought into.
I have seen quite a few self-made billionaire, and one of them also live for a year-long sales philosophy has gone deep into the bones face, his own ideas, let other people take valuable action, which is not is selling it? With people, to gain your trust, business, just walk in, is not this selling it? Therefore, the real top of the sales, is the idea which is rooted deeply in the heart of a philosophy of life.
Business to poles, or speak a business, when people spent all of which will be trivial from the side, from the understanding of all things in all sorts of reasons, such as Matsushita, the creation of the "Tap Water Philosophy" " dam philosophy "These are easy to understand the philosophy, but also from the small side, from the natural phenomena of insight out of the truth, Wang Yung-ching of Taiwan is business, he made a" thin geese theory "is from their own personal have got the business experience of truth, this is the philosophy. I am an expert from China Agriculture Net, usually analyzes all kind of industries situation, such as used mazda parts , fuel accumulator.
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