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Public consumption levels with increased Health Enhanced awareness of, and in 2008 won the Olympic bid. National awareness campaign was an unprecedented increase, people's enthusiasm for sport is also unprecedented. And become more professional, to all citizens, and sports have been deep into every corner of life. Sports fashion, sports wear Clothing Has become a fashion trend is an important part. Reporter found, in large and medium cities Brand Sportswear shops abound, and in some small cities, sportswear and other clothing are mostly mixed, it is difficult to find a store with high degree of specialization, the blank spots on the brand sportswear "landing" provides a broad market space. Good business climate to know Where there is a demand where there create. It not only needs a professional stadium, sports equipment and require a professional sportswear, sportswear shop to meet this demand. Movement is cool, the pursuit of simple, personalized Today, statistics show that the apparel Sell The amount is increasing year by year, and more and more people tend to pursue brand apparel, wear sportswear more and more people go for sports, Travel Even in daily life and work can often see sports apparel figure. There is no doubt that climate has become popular as a fashionable. Brand sportswear keenly felt such a climate. In this climate, international, domestic manufacturers have placed on the market infinite hope, though Competition Intense, but there are still many people who want to Tee off at the next opportunity. Selling sports clothing can make big money in big cities is not a secret. Whether international or domestic famous brand companies are profitable almost every store. Several hundred dollars or even thousands of packages, sports equipment was also bought, seventy to eighty dollars on socks can also bulk bulk sales. Basically, joining a brand casual, as its agent, can be enough to live comfortably. Occurs when the need is The increasingly trendy, comfortable and chic of the modern, comfortable apparel to wear a feeling no different after sweating bottle of mineral water, comfortable, lively, dynamic. Sportswear reason of attraction, apparently has its reasons: on the one hand, modern people to pursue healthy, active life, but just to meet such a fashion sportswear concept, on the other: from the 21st century, people more and more in love with sports, many people shouting "campaign is the health, life is movement," the slogan, running every morning and evening, holiday travel, conditional or Ge Jitian to the gym. Fluid, casual sportswear to become the first choice for clothing. Furthermore, in recent years a variety of sports and other fitness activities stretch become common practice, wear cool sportswear is no longer a professional athlete, and the men who love sports patents, many Female Also started free-style pursuit of comfortable sportswear. Almost feminine pronouns when the fashion today, when wearing sportswear as a fashion into the lives of women compete on the biggest, particularly young women. They hold that Sportswear Good texture, wear comfortable, simple style, generous fashion. A "sport" of white-collar told reporters, wearing sports clothes can be easily brought pleasure to feel fresh and natural, these advantages are unmatched by other clothing. She also said that she and her friends are now buying the clothes are the main sports series. Sneak into the city with the flow With row upon row of monopoly and near large cities the competition fierce than the market is unusually small and medium sized cities and large gaps. Reporter learned that, although some Countryside Lower income population, however, in cities or relatively well-off families, per capita income of up to 2,000 yuan or more, they consume relatively high purchasing power, level, level is high. Therefore, the higher the market demands. Thus, in this area, sports apparel, they formed a relatively market can not meet the demand of the embarrassing situation, one had been intended to open such a store of them said: "Well, the market gaps, market opportunities have also seen, rent, Investment And so also not much question, but afraid of brand sportswear investment is large, Risk Also larger, in this small county, after all, rich or less even afford to buy, as consumer awareness is not high, they will not spend several hundred dollars to buy a dress to wear. If, after the store opened source is not good, a backlog on the deficit larger. Therefore been reluctant to open brand clothing store, but he also told reporters that although such a risk, but as living, consumption levels increase, more and more people gradually have a "brand" awareness of their brand conscious pursuit of the brand. He said, "As long as Operate Well and earns a certain advantage. Shop to locate the actual situation with the local grade equal to, higher than the actual spending power of local customers, huge investment is difficult to recover, but if the stores are too low positioning "miserly" did not scale, will result in deficits. "He said the local situation, high-end brand sportswear, 20%, 60% mid-range, low about 20%, this would both meet the needs of the rich can take care of ordinary people, which ensure the source, it is estimated that at least not at a loss, so that both meet the requirements of the people, but also fill the market gap. 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