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08 in the second half kitchen electricity market trend analysis - kitchen appliances, trends - HC N by w24gtrhg nbfew





Article Author Biography
08 in the second half kitchen electricity market trend analysis - kitchen appliances, trends - HC N by
Article Posted: 02/25/2011
Article Views: 243
Articles Written: 1393
Word Count: 910
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08 in the second half kitchen electricity market trend analysis - kitchen appliances, trends - HC N


 
Business,Business News,Business Opportunities

2008 This should be a celebration of the year,
Home Appliances
Manufacturers are very positive development trend in 2008, early in 2008 to develop a good target, preparing a big, helpless in the first half of the kitchen, but the overall performance of electricity to manufacturers shudder: the beginning of a snow pulling a prelude to the 2008, May's Sichuan earthquake to market losses, in June continued to rain on the procurement, production, sales caused great impact and, most manufacturers make electric kitchen headache is the external economy, macroeconomic austerity, and sagging real estate market, consumers continue to adopt a wait and see.

Overall, first half is a kitchen electric products, off-season, low season subject to natural disasters and the surrounding environment, so many manufacturers in the first half of the task "very tense." However, starting from June,
Hood
, Stove,
Disinfection cabinet
And
Water heater
The rising degree of concern, including range hoods degree of concern has been risen to jump up first, does that mean that manufacturers have been eyeing electric kitchen, ready to carve up the market in the second half of the season? Or from the other side of it, this first half of the six various unfavorable factors make the consumer environment is not very good, which makes the hardware, most of today's more intense in the second half of season, every minute of minutes will likely start ahead of preheating ?
Return of the second half of season
electric kitchen
Although a variety of adverse factors
under the action of the first half of kitchen electric sales flat, but the signs are that the second half of the electricity market will be very busy kitchen.

First in 2008 is an auspicious year
Olympics
Years, many young people choose to get married this year, although the first-tier cities in the real estate market doldrums, but two, three market fairly stable, and the choice to marry this year, it is basically the first two years to buy a house Today, as the delivery of house, the family must be smoke-piece kitchen is essential. Meanwhile, according to Aiken home network analysis, this year's renovation season is likely to 6,7 months in advance to prepare for the upcoming Olympic Games Yash. Although many consumers while also holding a wait and see attitude, but given the decoration of the objective factors that they will aim, in the second half, as long as the manufacturers of some benefit in the season a little out promotional activities, will be resonating with consumers.

Second, the kitchen electric factory for 2008 gives much hope, but the overall performance of the first half of the pressure they feel, the face of the upcoming second half, kitchen electrical manufacturers will make every effort, a struggle heights. Kitchen electrical manufacturers boldly "love" would usher in consumer response. However, electrical products, from kitchen, stove growth rate will greatly exceed hood. New "home
Gas stoves
With "after the introduction of national standards,
Gas Appliance
To be affixed to energy-efficiency labeling, although the May 1 implementation of the requirements, but allegedly did not meet the new national standard products can still be sold in December 2008, allegedly to meet the new national standard stove and found the price of the old GB cooker generally poor on the three hundred dollars, thus they fit the national standard does not meet the new national standard standard stove is very likely to be as special machine to go volume dealer. Meanwhile, in the second half replacement rate is the peak season for electric kitchen, and bear the brunt of that stove.

Cabinet power integration trend is clearly

2008 6 1st, the cabinet industry new standards into effect. This shows that the whole kitchen, kitchen cabinet concept of integration is gaining in popularity, on the one hand, Haier, side too, Shuaikang, Vantage, MACRO, and other domestic brands have made Aucma force, into the cabinet industry; another consumers are increasingly inclined to regard the whole kitchen, the overall decoration. Kitchen cabinet manufacturers and electricity companies, a joint marketing trend is that more obvious, the integrated cabinet? First of all retained from the market volume, according to a survey conducted by authoritative departments: the whole family kitchen in the city only has a rate of 6.8%, the overall kitchen in the next 5 years is expected to buy 29%, according to a Chinese urban households 100 000 000 to calculate the next 5 years is expected to buy our kitchen the whole city will reach 29 million units total, the whole kitchen is huge market potential. The kitchen appliance integration will become the future development of the overall trend of the kitchen.

Second, from the kitchen cupboard electronic manufacturers also need to run electrical integration, electronic products have any one style kitchen, or simple, or fashion, or noble, or complicated ... ... but with different, different styles, If forcibly integrate these and cabinets, cabinets embedded state very rough, feels a laughing stock, while the electric kitchen cabinet manufacturers route through the sales channels of not only solve the problem, also solved the kitchen cabinets and electrical products and the integration.

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